PR Tools & Software ∙ 12 min read
The Best Google Alerts Alternatives for PR Pros
Gina Nowicki ∙ 22 May 2024
Google Alerts is free, well-known, and easy to set up, but the results are lacking. It only takes a few missed mentions or annoying mismatched alerts to outweigh the advantages of Google Alerts. PR professionals need reliable, accurate, and timely results, so most are now turning to Google Alerts alternatives that are dependable (and by […]
PR Tools & Software ∙ 7 min read
Roxhill 2025 Pricing — How Much Does it Cost? [+ Alternatives]
Mile Zivkovic ∙ 22 May 2024
If you’re looking for a PR tool and media database, quite a few are out there. Roxhill is among the most popular choices for UK businesses looking to build relationships with journalists. But you might be wondering — how much does Roxhill cost? Here is everything you wanted to know about Roxhill pricing. Short on […]
PR Tools & Software ∙ 7 min read
Prezly Pricing in 2025: How Much Does Prezly Cost?
Mile Zivkovic ∙ 21 May 2024
Securing more media coverage for your business or clients requires significant effort. This includes spending hours reviewing media contacts, pitching journalists, and following up, often for multiple clients and PR campaigns simultaneously. To streamline this process for your team, consider utilizing PR software. One option could be Prezly. Today, we'll help you discover everything about […]
PR Tools & Software ∙ 13 min read
Top 5 Meltwater Alternatives in 2025
Zuzanna Dora ∙ 17 May 2024
The PR software market offers a wide range of options, and it can be difficult to choose the best one for you. This article aims to help you make the right choice by comparing the best Meltwater alternatives. Looking for a Meltwater alternative? Try Prowly completely free for 7 days on a platform that has […]
PR Tools & Software ∙ 16 min read
20 Best Outreach Tools for PR, Sales and Marketing - a 2025 List (w/ Features & Pricing)
Mile Zivkovic ∙ 16 May 2024
Did you know that 88% of people check their email multiple times per day? And despite that, you're still not getting in touch with the right people. The problem may lie in the kinds of tools you're (not) using and today we're going to help you with just that. Here are some tools that will […]
Media Database ∙ 6 min read
UK Media Database Comparison – Pricing & Features [2025 Update]
Bart Donda ∙ 15 May 2024
A comparison of the most popular UK media databases, including the biggest providers like Gorkana, as well as more affordable options for freelancers & PR teams with smaller budgets.
PR Tools & Software ∙ 12 min read
Best News Monitoring Tools for 2025: Feature & Pricing Guide
Kamila Hanson ∙ 13 May 2024
Public relations specialists face ongoing challenges to maintain visibility and media oversight. Thankfully, gone are the days when you need to manually track every mention. Instead, you can use a comprehensive news monitoring tool so that you never miss an opportunity again. Such a tool can automate the tracking of brand mentions across diverse media […]
Media Database ∙ 4 min read
Australian Media Database Comparison – Pricing & Features
Bart Donda ∙ 8 May 2024
Editor's note: This is a follow-up of How to Choose the Best Media Database for PR. This guide contains a comparison of the most popular media databases that contain Australian media contacts, including region-specific databases as well as global ones, such as Prowly. Regardless of if you're located in Australia or abroad, these providers will […]
Online Newsroom ∙ 6 min read
7 Outstanding Online Newsroom Examples to Get You Inspired
Berenika Teter ∙ 6 May 2024
Brands use now a ton of relevant channels to communicate with their audience and a hyper-interactive environment in which we operate. All these channels are where the brand story is created for the market, the media, and the consumer. The role of a brand newsroom is to bring all these channels together, creating a heartbeat for brand communication.
PR Tools & Software ∙ 6 min read
Best Media Relations Tools: The 2025 List
Prowly ∙ 24 Apr 2024
Spoiler alert — you won’t get anywhere as a PR professional without some kind of media relations software. Sorry to ruin the surprise ending, but it’s a fact. With so many contacts spread over so many platforms in the digital space, you simply must have the right tools to carry out your media strategy. Why […]
PR Tools & Software ∙ 8 min read
CoverageBook vs Releasd vs Prowly – Pricing & Feature Comparison
Bart Donda ∙ 23 Apr 2024
With all the different PR reporting tools available, choosing the right one isn't easy. We've already created a guide on choosing the best PR reporting tool for your needs, but in this post, we focused solely on comparing the top 3 reporting tools on the market: CoverageBook vs Releasd vs Prowly. Read on to find […]
PR Measurement & Analytics, Product Guides ∙ 11 min read
What is Advertising Value Equivalency in PR? (+ AVE Alternatives)
Gina Nowicki ∙ 17 Apr 2024
Once a PR professional learns what AVE means, a bigger question quickly arises: is AVE an accurate metric? In this article, we’ll guide you through using AVE, address any frequent questions, and explore AVE alternatives. What we do know for sure is that PRs use AVE because their clients ask to see it. But we’ll […]
