PR Tools & Software

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Prowly x Presses Fresh Collective playbook
,  ∙ 7 min read

PR Playbook: How to Personalize Emails Successfully at 2x Speed

Karolina Borak ∙ 23 Oct 2024
This is a step-by-step guide with expert tips from Dawn Jones, Founder of Pressed Fresh Collective, on how to streamline and improve your email personalization process.
Mobile phone with an orange C letter on its screen. Bank notes flying chaotically. Purple and orange background.
 ∙ 15 min read

2024 Cision Pricing: How Much Does Cision Cost?

Kamila Hanson ∙ 9 Oct 2024
Cision is the oldest PR tool on the market, known for its extensive features, capabilities, and strong brand recognition. However, despite its legendary status, its pricing remains a mystery and is nowhere to be found on their website. The question is, why does one of the oldest names in PR keep potential customers in the […]
HARO alternatives. and Connectively alternatives symbolized by chat purple and orange chat bubbles and icons of a bubble, a magnifying eye, microphone and a pen on a pastel yellow background
 ∙ 14 min read

15 Connectively (HARO) Alternatives for 2024

Dominika Kuras ∙ 27 Sep 2024
Does HARO still provide value after its transition to Connectively? Some might argue that it has lost its effectiveness. This perception has sparked increased interest in alternative platforms built for forging more meaningful connections. If you're seeking better ways to gain media exposure and build backlinks, you're not alone. In this article, we will delve […]
Print monitoring for PR and Broadcast monitoring for PR shown as icons of radio, eye, magazine, computer, ear and lips on pastel blue background
,  ∙ 5 min read

Introducing New Sources with Print and Broadcast Monitoring

Kamila Hanson ∙ 2 Sep 2024
There’s no such thing as having too many media monitoring sources. At Prowly, we’re constantly innovating and making it easier for you to track and analyze all kinds of media—online, social listening, broadcast and print. In addition to simply keeping informed, with a comprehensive media monitoring solution you can finally leverage real data to shape […]
 ∙ 8 min read

Top Prezly Alternatives for 2024 (Pricing Plans & Features)

Mile Zivkovic ∙ 30 Aug 2024
Prezly is one of the most attractive options for PR teams on a budget. It makes light work of PR outreach and has a decent set of features that cover all the basics. But what if you need something with a large media database or advanced tools such as media monitoring? Or perhaps Prezly pricing […]
JustReachOut Pricing: How Much Does JustReachOut Cost in 2024
 ∙ 7 min read

JustReachOut Pricing: How Much Does JustReachOut Cost in 2024

Mile Zivkovic ∙ 27 Aug 2024
JustReachOut offers AI-powered PR software that helps businesses and agencies get featured in media outlets. If you have a relevant story to pitch and need to reach a large number of journalists quickly, this is one of the best PR tools out there. Today, we talk about JustReachOut pricing to learn how much the tool […]
How to Choose the Best PR Analytics Tools in 2024
 ∙ 20 min read

How to Choose the Best PR Analytics Tools in 2024: Metrics That Matter Most

Kamila Hanson ∙ 22 Jul 2024
Choosing one from all the PR analytics tools on the market can be difficult if you're not sure what information you actually need. With all the capabilities available, it's imperative to search for one that best fits your business needs and is tailored to your own specific case. In this article, you'll find what metrics […]
,  ∙ 11 min read

17 Sender Reputation Tips for Writing Emails in PR

Kamila Hanson ∙ 9 Jul 2024
Crafting effective emails is more than just writing catchy subject lines. There’s an entire technical side to it, where you need to be aware of all the not-so-fun details and know how to manage your email lists. That’s where Prowly’s email assistance comes into play—whenever you’re ready to start sending emails, it will guide you […]
Dig Deeper Using Audience Analytics and AI Keyword Search
,  ∙ 5 min read

Dig Deeper Using Audience Analytics and AI Keyword Search

Kamila Hanson ∙ 4 Jul 2024
If you think about it, creating and constantly updating media lists can be classified as a “Sisyphean Task.” After all, building a solid list is perhaps one of your most valuable assets, but it requires never-ending updates, improvements, adjustments, and so on. You know you spend a lot of time on it, but it’s never […]
Best Media Database
 ∙ 12 min read

9 Best Journalist & Media Databases Compared (2024)

Bart Donda ∙ 2 Jul 2024
A media database (or media contacts database) is one of the most important media relations tools available. Simply put, it's a database of journalists, reporters, bloggers, influencers, and other media contacts, as well as media outlets. Carefully used, you'll be able to find relevant journalists, create targeted media lists and build meaningful public relations that […]
a red/purple ruler-like snake that embodies "measurement" on a green tool
 ∙ 15 min read

30+ Best Media Measurement Tools for PR Pros in 2024

Mile Zivkovic ∙ 20 Jun 2024
Have you been diligently working on your client's PR campaigns but have no idea what your results are? Without valuable insights, you won't know what to do next, and it's hard to prove the ROI of your hard work. The media measurement tools mentioned in this article can provide valuable media analytics and insights that […]
2024 Vuelio Pricing - How Much is Vuelio?png
 ∙ 6 min read

2024 Vuelio Pricing - How Much is Vuelio?

Mile Zivkovic ∙ 18 Jun 2024
Vuelio is popular PR and communications software used by companies that want to amplify their media relations, monitor their media coverage, and engage with key stakeholders such as journalists and content creators. This PR tool is primarily used in the UK and Ireland but it can also be used by organizations with a global reach.  […]
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