Press Release Writing and Content Creation

a 2d illustration of purple instruments: drums, violin, keyboard, a trumpet and a microphone on a light blue/turquoise background
 ∙ 12 min read

How to Write a Concert Press Release (Examples and Template)

Dominika Kuras ∙ 9 Feb 2024
Even if there’s still plenty of time until the hot music festivals start, concert press releases are already being published, allowing fans ample time to prepare. Find out what these announcements really bring to the stage. Learn how to craft attention-grabbing releases from the right words to perfect timing. Looking to create a concert press […]
an illustration of an art exhibition
 ∙ 11 min read

How to Write an Art Exhibition Press Release (Example and Template)

Zuzanna Dora ∙ 9 Feb 2024
An artist press release - the tool to let the world know about the big events from an artist's professional life. It’s necessary for PR pros working in the art industry to understand how to create one and pitch it to the media to witness the buzz. Let's see how to write a press release […]
How to design a press release
 ∙ 9 min read

How to Design a Press Release (w/ Tips & Examples)

Zuzanna Dora ∙ 5 Feb 2024
Press releases are usually all about writing. However, a different - design focused - approach sheds light on some game-changing aspects. It can seriously improve your press release efficiency. When you notice all press release design decisions you (often unconsciously) make, you'll definitely upgrade your workflow. Add press release templates to the mix, and expect […]
Cover image: Can a Press Release Have Images - Prowly Magazine
 ∙ 4 min read

Can a Press Release Have Images? Tips on Including Photos, Videos and Logos

Bart Donda ∙ 5 Feb 2024
There's a reason why communication relies on visuals; pictures drive attention way better than any text. Why should a press release be any different?
Best press release examples
 ∙ 14 min read

29 Press Release Examples by Type (Plus Free Templates)

Berenika Teter ∙ 5 Feb 2024
Searching for the best press release examples? You came to the right place. We've collected 29 diverse press release examples, each unique to various announcements, such as product launch, new book release, or a new hire announcement. This range will give you a vast array of inspiration to draw from. But that's not all - we also offer […]
Press Release Templates Header Image
 ∙ 11 min read

15 Free Press Release Templates for Any Occasion (in Microsoft Word & PDF Format)

Edyta Kowal ∙ 5 Feb 2024
Press release distribution might be time consuming. That's why we have prepared a few templates to help you create effective press releases in no time.
Press release structure
 ∙ 4 min read

Press Release Definition — What Exactly is a Press Release, Anyway?

Prowly ∙ 2 Feb 2024
Press release is a tool made to announce something that is newsworthy in the most objective way possible. The whole purpose of a press release is to get coverage and get noticed by a target audience.
Bad Press Release Examples
 ∙ 4 min read

Really Bad Press Release Examples That You Should Be Ashamed Of

Edyta Kowal ∙ 21 Nov 2023
Looking for some bad press release example? Here are some real press release fails that should have never reached the people they did.
an illustration of a red laptop on a green background with hands holding knives, forks and cakes
 ∙ 13 min read

How to Write a Restaurant Press Release (Example and Template)

Mile Zivkovic ∙ 21 Nov 2023
Press releases are one of the most effective ways to spread the news about your restaurant. However, most restaurant owners don't have press release writing skills. Today, we're going to change that. No matter if you’re a business owner or a PR pro who wants to work in the restaurant industry, you need to know […]
a flat lay illustration of a document saying resignation
 ∙ 12 min read

How to Write a CEO Resignation Press Release (Example and Template)

Mile Zivkovic ∙ 20 Oct 2023
Press releases can be used to announce a variety of events - from bad to good. Sometimes, key people in the company leave and that deserves its own press release - an official announcement of what happened and why. One of the major examples can be a CEO resignation press release, and today we're going […]
Press release headline - Prowly Magazine
 ∙ 12 min read

How to Write a Great Press Release Headline (w/ Examples & Tips)

Prowly ∙ 7 Oct 2023
It’s strange but true—the shortest part of your press release is the most important and, quite often, the hardest to write. Even after you’ve obsessed over every component of an effective press release, the headline is still there, staring back at you and asking, “Are you sure you’re done with me?”. Why is it so […]
Partnership Press Release
 ∙ 13 min read

How to Write a Partnership Press Release (Examples & Templates)

Dominika Kuras ∙ 27 Sep 2023
What is a partnership press release? A partnership press release is a public relations document issued by businesses to announce a significant collaboration with another entity. It represents a strategic tool that allows businesses to formalize and publicize their alliances, collaborations, or joint ventures. The primary purpose of a partnership announcement press release is to […]
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