Perhaps the mistakes that we’ve listed here won’t completely kill your chances of career success or banish you from the industry… but avoid them like the plague, because content marketing is one of the most rapidly developing trends. And your competition never sleeps.
It is quite easy to commit them, and most certainly they will not have a positive effect on the dynamic development of your career, while—in some cases—these PR sins can do so much as seriously harm it or even destroy your image and the image of your brand. Check (if you have the courage) if

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Marketing isn’t rocket science, it is neuroscience. That’s why you should leverage emotions in your content. Tapping into the audience’s emotions should be an important part of every PR strategy. Feelings can be a crucial factor when it comes to the question whether your campaign has a chance to go viral or not
Your audience doesn’t know what it means to be offline anymore. Sometimes they are only away from the keyboard. The times of digital and non-digital communication are long gone. If you want to stay in play and get measurable marketing PR results, it’s about time to embrace new technologies.