Press Release Writing and Content Creation ∙ 21 min read
How To Write A Small Business Press Release That Rocks
Burkhard Berger ∙ 28 Feb 2024
In today’s digital economy, some might consider issuing a press release to be an outdated approach. However, it continues to be a reliable and invaluable resource. And it's not just for big companies with extensive media contacts or sizable budgets, a small business press release can also be beneficial. A good process can help ensure […]
Press Release Writing and Content Creation ∙ 14 min read
How to Write Event Press Release: Examples and Templates for PR Pros
Matija Martek ∙ 28 Feb 2024
When you type “How to write press releases” into Google, it spits out 118,000 results. What else is there to add? This is the most elementary knowledge, and here I’m addressing professionals in their field of expertise.
Press Release Writing and Content Creation ∙ 13 min read
How to Write a Sports Press Release (Example and Template)
Aleksandra Dyl ∙ 28 Feb 2024
There are more sports occasions worth writing a press release about than just winning a game. But what are they? And how to write captivating sports press releases? Let us guide you through the creation and distribution process to show you how to make the most of your press release and get media coverage for […]
Press Release Writing and Content Creation ∙ 11 min read
Writing a New Hire Press Release (with Example and Template)
Magdalena Wosinska ∙ 28 Feb 2024
If you are looking for the ultimate formula for how to write a press release announcing a new hire, I must disappoint you—there isn’t one. But at least let me show you what to watch out for.
Press Release Writing and Content Creation ∙ 9 min read
The Anatomy of a Press Release - a Guide for PR Pros
Mile Zivkovic ∙ 28 Feb 2024
A press release can take an ordinary piece of news and amplify it to reach the right people in the right places. Most press releases follow industry standards and guidelines. If you want journalists, editors, bloggers, and influencers to notice yours, there are certain best practices to follow. Today, we're going to show you exactly […]
Press Release Writing and Content Creation ∙ 14 min read
How to Write a Crisis Press Release (Examples and Templates)
Dominika Kuras ∙ 28 Feb 2024
Crisis communication can make or break a brand's reputation, whether it's a product recall, a data breach, a natural disaster, or a public relations nightmare. This is where the power of a strong press release comes into play. Looking to create a crisis press release? Use Prowly's AI press release generator or templates that you […]
Press Release Writing and Content Creation ∙ 15 min read
How to Write a Nonprofit Press Release (Example & Template)
Aleksandra Dyl ∙ 28 Feb 2024
Writing a press release is an effective (and often inexpensive) way of spreading awareness of your nonprofit’s major activities or notable events - especially with the adjustable press release template to ease the process. This article provides an in-depth overview of writing a press release for a nonprofit organization with real-life examples and all the […]
PR Outreach & Media Relations ∙ 19 min read
How to Send a Press Release by Email to Journalists with Examples
Bart Donda ∙ 28 Feb 2024
If the message is written improperly, it will end up in trash or go straight to the spam folder. This guide is to present several simple that may help you.
PR Outreach & Media Relations, Product Guides ∙ 9 min read
How to Improve Your Pitching Strategy Using Email Performance Data
Kamila Hanson ∙ 13 Feb 2024
While "spray and pray" tactics persist, savvy public relations experts recognize that mass, impersonal emails are largely ineffective. Such approaches might yield a few responses but rarely lead to quality media placements or lasting relationships. This method, ultimately a time sink, doesn't contribute to long-term brand success. Moreover, with the diminishing number of journalists and […]
PR Outreach & Media Relations ∙ 9 min read
How to Promote a Press Release in 10 Easy Ways
Mile Zivkovic ∙ 9 Feb 2024
You've spent days writing the perfect press release and coming up with a way to make your story more attractive to journalists and writers. And once the writing ends, there's even more work to be done - promoting that press release. To make sure you get the maximum impact from your press releases, there are […]
Press Release Writing and Content Creation ∙ 12 min read
How to Write a New CEO Press Release (Examples and Template)
Mile Zivkovic ∙ 9 Feb 2024
Your company just appointed a new CEO, which is huge news! After you've made an internal announcement, it's time to tell everyone else that you have a new chief executive officer. To do this, you need a CEO press release - a document telling readers who has become the chief executive officer of your company […]
Press Release Writing and Content Creation ∙ 12 min read
How to Write a Concert Press Release (Examples and Template)
Dominika Kuras ∙ 9 Feb 2024
Even if there’s still plenty of time until the hot music festivals start, concert press releases are already being published, allowing fans ample time to prepare. Find out what these announcements really bring to the stage. Learn how to craft attention-grabbing releases from the right words to perfect timing. Looking to create a concert press […]
