Aleksandra Dyl

Illustration: Prowly logo, crayons and tools on the pinky-red background
 ∙ 18 min read

PR Tools: A Complete Guide to the Top 30+ Digital PR Tools (2024)

Aleksandra Dyl ∙ 11 Jun 2024
Using the right tools is more than crucial for any PR strategy in 2024. And it’s not (only) about implementing AI. We’ve rounded up over 30 leading digital PR tools to give you a clear picture of what’s on the market. You’ll get insights into how these tools can streamline your processes, enhance engagement, and […]
Why Micro Influencers Should Be Part of Your PR Strategy
,  ∙ 12 min read

Why Micro-Influencers Should Be Part of Your Marketing Mix

Aleksandra Dyl ∙ 13 May 2024
You’ve surely heard about big influencers that earn tons of money on collabs with brands. But have you considered the power of micro-influencers? A whopping 82% of consumers stated that a recommendation from a small influencer is more reliable to them. So if you are looking for solid authority and a reliable image that will […]
How to Write a Sports Press Release
 ∙ 10 min read

How to Write a Sports Press Release (Example and Template)

Aleksandra Dyl ∙ 28 Feb 2024
There are more sports occasions worth writing a press release about than just winning a game. But what are they? And how to write captivating sports press releases? Let us guide you through the creation and distribution process to show you how to make the most of your press release and get media coverage for […]
An illustration on the coral background showing a nonprofit press release on a paper, and a pencil on a desk
 ∙ 13 min read

How to Write a Nonprofit Press Release (Example & Template)

Aleksandra Dyl ∙ 28 Feb 2024
Writing a press release is an effective (and often inexpensive) way of spreading awareness of your nonprofit’s major activities or notable events - especially with the adjustable press release template to ease the process. This article provides an in-depth overview of writing a press release for a nonprofit organization with real-life examples and all the […]
 ∙ 6 min read

Prowly #PRChat with Jim James, Founder & Managing Director at the EASTWEST PR group

Aleksandra Dyl ∙ 14 Feb 2024
It’s Friday again, meaning two amazing things - the weekend is lurking right around the corner and the new #PRChat is here! So take five, grab a cup of hot coffee and dive into an interview with Jim James - PR Counsel & entrepreneur who has amassed over 25 years of experience living in Singapore […]
Prowly PRChat with Katerina Antonova
 ∙ 5 min read

Prowly #PRChat with Katerina Antonova, Founder and CEO at Aeris PR Agency

Aleksandra Dyl ∙ 9 Nov 2023
The best way to start the day is to hear good news, and luckily we have some for you! #PRChats are back, meaning you can take five whenever you are — at work, on the bus, or at home, and take a moment to read a short exchange between Prowly’s team and our new guest […]
Prowly PRChat with Tonya McKenzie
 ∙ 7 min read

Prowly #PRChat with Tonya McKenzie, Founder at Sand&Shores Firm

Aleksandra Dyl ∙ 29 Sep 2023
Have you ever wondered what it’s like to host a podcast? How much effort does it really take and how to find the time for it? If so, you’ll find answers to these (and many other) questions in this #PRChat with the PR and podcast pro - Tonya McKenzie. Tonya is a founder of the […]
PRChat with Domenica D’Ottavio
 ∙ 5 min read

Prowly #PRChat with Domenica D’Ottavio, Associate Director of Digital PR at Journey Further

Aleksandra Dyl ∙ 18 Nov 2022
Before the weekend begins and you forget about Public Relations for two days (or at least try to), it’s Friday - and Fridays are for new #PRChats. This time we’ll dive into the similarities and differences between PR and marketing with the one and only Domenica D’Ottavio. While she’s tried both, she gathered up top […]
PRChat with Amanda Milligan
 ∙ 4 min read

Prowly #PRChat with Amanda Milligan, Head of Marketing at Stacker

Aleksandra Dyl ∙ 7 Sep 2022
Rise and shine PR pros! Grab your coffee (or tea) and meet Amanda Milligan. Prowly #PRChat is back to give you another short interview to read over your favorite morning drink. This time we're talking about the connection between digital PR and marketing to check if your PR activities can support marketing actions and how […]