Media Lists & Journalists ∙ 5 min read
Top News Journalists – The 2023 List
Prowly ∙ 21 Nov 2023
In this fast-paced world we live in, news comes and goes incredibly quickly. There is an almost constant cycle of reports and stories, which means getting your news out there has never been more challenging. Every modern PR professional understands this struggle, which is why having a media list of relevant news journalists is essential […]
Press Release Writing and Content Creation ∙ 4 min read
Really Bad Press Release Examples That You Should Be Ashamed Of
Edyta Kowal ∙ 21 Nov 2023
Looking for some bad press release example? Here are some real press release fails that should have never reached the people they did.
Press Release Writing and Content Creation ∙ 13 min read
How to Write a Restaurant Press Release (Example and Template)
Mile Zivkovic ∙ 21 Nov 2023
Press releases are one of the most effective ways to spread the news about your restaurant. However, most restaurant owners don't have press release writing skills. Today, we're going to change that. No matter if you’re a business owner or a PR pro who wants to work in the restaurant industry, you need to know […]
PR Outreach & Media Relations ∙ 6 min read
Email Pitch Academy: What Email Metrics Should You Track?
Prowly ∙ 17 Nov 2023
Quick question: Do you know how well your email pitches are performing? There are at least a few email metrics that you can measure on a regular basis to assess the effectiveness of your pitches and make improvements whenever needed. If you’re using a PR outreach tool like Prowly, the job of measuring them will […]
AI in Public Relations ∙ 10 min read
How to Introduce an Ethical AI PR Agency Framework
Gina Nowicki ∙ 17 Nov 2023
At this moment in time, an ethical AI PR agency framework needs to be on the mind of every PR professional. As you ask yourself, “How can AI be used in PR?” you also need to ask how your team will use it in a way that’s both fair and transparent. Thankfully, the industry is […]
PR Industry News & Trends ∙ 5 min read
Top PR Firms in Los Angeles - The 2023 List
Prowly ∙ 17 Nov 2023
With so many options available, finding the best PR firms in Los Angeles is a tough process. There are hundreds of agencies offering PR services, from crisis communications to influencer marketing, which means whatever communication services you need, there will be an LA-based PR firm for you. Choosing which of these top PR firms in […]
PR Tools & Software ∙ 6 min read
6 Reasons Why You Should Choose Prowly PR Software (w/ Reviews)
Gina Nowicki ∙ 16 Nov 2023
Companies like ASUS, IKEA, and Spotify have already trusted Prowly PR software to meet their most demanding PR needs. Is it the solution you’re looking for, too? In this article, you’ll learn: What is Prowly and how does it work? The top 6 reasons why PR pros choose it (with Prowly reviews) Let’s start with […]
PR Outreach & Media Relations ∙ 8 min read
When, Where & How to Buy Media Lists for PR?
Berenika Teter ∙ 16 Nov 2023
Having well-organized media lists with quality contacts is the first step in developing relationships with the press and, ultimately, getting coverage. But how can you start building these relationships if you don’t have any relevant media contacts yet? Buying media lists for your PR efforts might suddenly seem like a good option. The truth is: […]
PR Strategy & Planning ∙ 20 min read
Book Publicity Secrets: How to Get Media Coverage for Your Nonfiction Book
Marcelo Beilin ∙ 14 Nov 2023
Let’s face it: If you’re an author self-publishing your first nonfiction book, the chances you’ll get mainstream media coverage by just having your book out on Amazon are next to nil. If you don’t have deep pockets to brute-force your way in, that is. And even then, unless you have an exceptionally well-written and compelling […]
PR Strategy & Planning ∙ 9 min read
Marketing & PR for Fitness Professionals: Case study
Jessica Armstrong ∙ 14 Nov 2023
A common misconception when launching a new business or trying to grow an existing one is that in order to be successful you need an intense level of marketing knowledge paired with years of experience. When in fact, all it requires is that you learn some helpful PR techniques and methods that you can easily […]
PR Outreach & Media Relations ∙ 14 min read
Following up on Your Media Pitch – How to Do It Right
Prowly ∙ 11 Nov 2023
Having a plan for following up on your first email is a key part of any overall strategy and keeping those dialogues headed in the right direction.
PR Outreach & Media Relations ∙ 14 min read
How to Choose the Best Press Release Distribution Service
Bart Donda ∙ 11 Nov 2023
Press release distribution services are tools that allow you to send press releases to a large, targeted audiences. Find out how to choose the best one.
