
PR Tools & Software ∙ 7 min read
Roxhill 2025 Pricing — How Much Does it Cost? [+ Alternatives]

Mile Zivkovic ∙ 22 May 2024
If you’re looking for a PR tool and media database, quite a few are out there. Roxhill is among the most popular choices for UK businesses looking to build relationships with journalists. But you might be wondering — how much does Roxhill cost? Here is everything you wanted to know about Roxhill pricing. Short on […]

PR Strategy & Planning ∙ 9 min read
6 Powerful PR Tips for Startups to Get Noticed
Pratik Dholakiya ∙ 22 May 2024
In essence, PR for startups is how you cultivate mutually beneficial relationships with the public and generate positive brand awareness as your startup grows into a full-fledged enterprise. While bigger organizations can afford to work with professional PR firms to expertly manage all PR-related affairs, your humble startup likely doesn’t have the budget to do […]

PR Tools & Software ∙ 7 min read
Prezly Pricing in 2025: How Much Does Prezly Cost?

Mile Zivkovic ∙ 21 May 2024
Securing more media coverage for your business or clients requires significant effort. This includes spending hours reviewing media contacts, pitching journalists, and following up, often for multiple clients and PR campaigns simultaneously. To streamline this process for your team, consider utilizing PR software. One option could be Prezly. Today, we'll help you discover everything about […]

PR Strategy & Planning ∙ 8 min read
How to Use PR Tools to Solve Any PR Challenge

Gina Nowicki ∙ 21 May 2024
Get a group of PR professionals together in a room and it takes only minutes for a conversation to break out about the frustrating daily PR challenges they face and the latest digital PR tools they’ve been hearing about. Like in any field of work, there’s a list of common challenges in PR that continually […]

PR Tools & Software ∙ 13 min read
Top 5 Meltwater Alternatives in 2025

Zuzanna Dora ∙ 17 May 2024
The PR software market offers a wide range of options, and it can be difficult to choose the best one for you. This article aims to help you make the right choice by comparing the best Meltwater alternatives. Looking for a Meltwater alternative? Try Prowly completely free for 7 days on a platform that has […]

PR Outreach & Media Relations ∙ 12 min read
Why Micro-Influencers Should Be a Part of Your PR Strategy (w/Tips & Examples)
Dominika Kuras ∙ 17 May 2024
You’ve surely heard about big influencers that earn tons of money on collabs with brands. But have you considered the power of micro-influencers? A whopping 82% of consumers stated that a recommendation from a small influencer is more reliable to them. So if you are looking for solid authority and a reliable image that will […]

Reputation Management ∙ 11 min read
Reputation PR: Effective Strategies & Management Tips (w/ Examples)

Zuzanna Dora ∙ 17 May 2024
A positive reputation in public relations isn't merely an advantage; it's a cornerstone of business success, especially since 95% of customers trust corporations that are well-regarded. Effective reputation management is key to keeping your business growing and on the right track. Learn proven strategies for managing brand reputation and building trust with your customers, using […]

PR Tools & Software ∙ 16 min read
20 Best Outreach Tools for PR, Sales and Marketing - a 2025 List (w/ Features & Pricing)

Mile Zivkovic ∙ 16 May 2024
Did you know that 88% of people check their email multiple times per day? And despite that, you're still not getting in touch with the right people. The problem may lie in the kinds of tools you're (not) using and today we're going to help you with just that. Here are some tools that will […]

PR Strategy & Planning ∙ 22 min read
The Ultimate PR Calendar for 2025: Special Days, Holidays & Events
Dominika Kuras ∙ 16 May 2024
Forget the generic press releases and social media blasts of yesteryear. This year, it's your time to shine and create catchy content for Special Days you want to celebrate - based on PR experience and data. We’ve got you covered and have prepared a list of days you should mark in your PR calendar for […]

Media Database ∙ 6 min read
UK Media Database Comparison – Pricing & Features [2025 Update]

Bart Donda ∙ 15 May 2024
A comparison of the most popular UK media databases, including the biggest providers like Gorkana, as well as more affordable options for freelancers & PR teams with smaller budgets.

PR Outreach & Media Relations ∙ 13 min read
How to Build a Killer Media List: Best Tools & Examples for 2025

Bart Donda ∙ 15 May 2024
Find out how to build a powerful media list for media outreach and getting press coverage. Inside you'll find useful tools & real-life examples.

PR Outreach & Media Relations ∙ 11 min read
Story Angle Ideas: How to Find the Right Angle for Your Pitch

Kristen Skladd ∙ 15 May 2024
What makes a great story? Is it how well it's told or how real the characters feel? Both are important, but something else could make it satisfying, like finding answers to questions you didn't know you had. A compelling story should ideally lead you somewhere, teach you something meaningful, and satisfy your curiosity. That's entirely […]
