PR Tools & Software ∙ 9 min read
Top PR CRM Tools for Public Relations Success in 2025
Dominika Kuras ∙ 13 Jun 2024
Working on your PR without a proper plan or the right tools can get a bit rough. What a good PR CRM might offer is more time (and relevant data). With the right tool’s help and the right features, you can skip the repetitive tasks and automate many others. And to help you choose the […]
PR Tools & Software ∙ 10 min read
PR Newswire Pricing in 2025– How Much Does it Cost to Send a Press Release?
Bart Donda ∙ 10 Jun 2024
Find out how much it'll cost you to distribute a press release with PR Newswire.
PR Tools & Software ∙ 5 min read
PR Newswire vs Business Wire – Pricing, Feature & Review Comparison
Bart Donda ∙ 6 Jun 2024
PR Newswire & Businesswire are the most common wire services considered for press release distribution. But which one is right for your business?
PR Tools & Software ∙ 4 min read
Business Wire Pricing – How Much Does it Cost to Send a PR?
Bart Donda ∙ 5 Jun 2024
Business Wire is a service used by some PR professionals to distribute press releases. But trying to understand exactly how much you have to pay to use the service can be very confusing. Things like additionally priced add-ons can leave you wondering how much you’ll actually have to pay in the end, especially because Business […]
PR Strategy & Planning ∙ 12 min read
Press Release Costs for 2025: Comprehensive Guide
Zuzanna Dora ∙ 3 Jun 2024
Navigating press release costs is a tricky task. Both writing and distribution highly influence the final quote, and there's a lot of options to choose from. This article tries to answer the question: how much does a press release cost - and why? We'll elaborate on: Hopefully, you'll be able to choose the best option […]
PR Measurement & Analytics ∙ 11 min read
The Best PR Reporting Tools Available To You Right Now
Gina Nowicki ∙ 31 May 2024
It’s the end of the month, and once again, it’s time to prepare a PR report for every single client. Although this is a task that needs to be done repeatedly, it seems to creep up every month. So, how can we simplify this recurring task? There are plenty of dedicated PR reporting and PR […]
PR Industry News & Trends ∙ 11 min read
What Stress Looks Like When You Work in PR (and How to Manage It)
Kamila Hanson ∙ 29 May 2024
Our recent survey focused on understanding stress levels among PR professionals. It provided us with valuable insights into the industry’s challenges that might affect our mental health and well-being. With close to 200 respondents, half of them were agency employees, followed by in-house positions and consultants. This activity is a part of the 2nd edition […]
Media Monitoring ∙ 7 min read
Media Monitoring for PR Professionals: Importance, Advantages & More
Prowly ∙ 29 May 2024
Media monitoring is not just nice to have—it is a necessity. You need to know who’s talking, and what they’re saying about your, or your client’s, brand. It’s not the only advantage, though. The importance of media monitoring goes far beyond keeping an eye on online discussions. Here’s what is media monitoring, why is media […]
AI in Public Relations ∙ 13 min read
Mastering AI Press Releases: Comprehensive Guide to Writing and Sending + Practical Examples
Kamila Hanson ∙ 28 May 2024
Crafting an exceptional, engaging press release requires time and effort. While a simple announcement may only take a few hours, writing press releases of complex narratives with different story angles might take a day or even more. Whether you love or hate AI (and the buzz around it), it’s here to stay. The beauty of […]
Press Release Writing and Content Creation ∙ 12 min read
How to Write a Rebranding Press Release (Examples and Template)
Zuzanna Dora ∙ 23 May 2024
A rebranding press release is an official announcement for the news media, offering insights into your company's rebranding process. Sent to carefully selected media outlets, it helps you get coverage and reach the right key audiences. In this way, you can share your new brand story and generate excitement for the changes. We'll show you […]
PR Tools & Software ∙ 12 min read
The Best Google Alerts Alternatives for PR Pros
Gina Nowicki ∙ 22 May 2024
Google Alerts is free, well-known, and easy to set up, but the results are lacking. It only takes a few missed mentions or annoying mismatched alerts to outweigh the advantages of Google Alerts. PR professionals need reliable, accurate, and timely results, so most are now turning to Google Alerts alternatives that are dependable (and by […]
PR Strategy & Planning ∙ 11 min read
14 Tips for Creating a Successful Earned Media Strategy
Mile Zivkovic ∙ 22 May 2024
What's better than good publicity? Getting good publicity for free when you haven't even asked for it. This is something called earned media. An earned media strategy is a crucial part of a PR strategy for any business. Today, we're going to help you uncover some earned media ideas and provide tips for creating an […]
