Meltwater Pricing – How Much Does Meltwater Cost in 2024?

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Meltwater is PR software that helps PR specialists to track and analyse media coverage, social media trends, and online news. Choosing the right PR tool is challenging, you need to weigh all the pros and cons, features sets and, of course, pricing.

Today, we’ll talk about Meltwater pricing – how much Meltwater costs, where you can find its pricing, and how it compares to other PR tools.

If pricing is your primary concern, consider skipping the comparison and giving Prowly a try for free.

The reason why we’re discussing Meltwater and how much it costs?

There is no info on Meltwater pricing plans on their website, so you have to do a lot of research on your own. We did that research for you.

Meltwater pricing

Based on our research, Meltwater pricing goes for $6,000-10,000 per year on average.

Key takeaways:

  • Meltwater pricing is not disclosed publicly and every potential customer has to talk to sales to get a custom quote.
  • The cheapest plans start at $6,000 and can go up to $12,000 annually, depending on the feature set and usage.
  • You can only buy Meltwater with an annual contract; monthly subscriptions are not available.
  • It’s not certain if you can access a free trial – but you can request a demo.

Unfortunately you can’t check how much Meltwater is going to cost you on their website because there’s simply no information there. To get information about actual Meltwater pricing, you will need to get in touch with their sales team.

How we found this data

To get accurate information about Meltwater pricing, we went into the depths of the Internet to find what real Meltwater users are saying about their monthly costs.

As this user states, Meltwater costs their company around $10,000 per year. However, it seems pretty tame compared to Muck Rack, which comes in at $20,000 annually.

Reddit

Another user states that their annual Meltwater costs are $8,000, which includes the database and monitoring.

Reddit

Here is one more, saying that they pay $6,000 per year:

Reddit

From this account, you can see that the initial price was about $16,000 per year. But there is always a possibility to negotiate a deal and, maybe, to lower the price. 

Powerhouse Pros

Meltwater alternatives

Tired of searching for Meltwater monthly pricing and want a tool that shows you how much it costs right on their website?

Keeping your options open is always a great idea and here are some Meltwater alternatives you should consider for PR.

ProviderPricingContract length# of contactsFree trial
MeltwaterFrom $6,000/yr*Yearly only>380,000No
ProwlyFrom $258/moMonthly or yearly>1,000,000Yes
Muck RackFrom $10,000/yr*Yearly only>300,000No
CisionFrom $7,200/yr*Yearly only>1,400,000No
PropelFrom $9,000/yr*Yearly only>1,000,000No
Agility PRUndisclosedYearly only>1,000,000No
*Estimated pricing based on third-party-data and publically available reviews

How does Meltwater compare to Prowly?

The main contrast is in the pricing plans. Prowly offers flexible pricing options suitable for any organization size, making it a great choice if you’re looking for affordable PR software without compromising on features.

MeltwaterProwly
PricingFrom $6,000/yrFrom $258/mo
Free setupUnknownYes
Media database size> 380,000> 1,000,000
Press release creatorNoYes
Press release distributionYesYes
PR CRMYesYes
Online newsroomNoYes
Media monitoringYesYes
SupportVery responsiveVery responsive

Media database

Both providers offer high-quality media databases with contacts from local and international media sources.

If you’re only interested in finding a media database, check out our guide on picking the best one for PR.

G2

With Prowly, you get access to more than 1 million contacts, Meltwater has about 400 thousand.

The distinctive factors among various media databases lie in their contact quantity, update frequency, and pricing. But it’s crucial to consider not just the quantity but also the quality of media contacts. This can vary based on the location and beat you’re interested in. This can especially be the case outside of the US, where the relevance of contacts may vary. 

To figure out which option suits you best, it’s better to ask for a sample or sign up for a free trial.

With Prowly, you get a free 7-day trial with full search access.

As for Meltwater, it’s unclear if they offer a free trial. And although their product pages suggest you can find out more during a demo call, it’s not clear if this will give you a complete view of their contacts.

Prowly’s Media Database

Media monitoring 

Both Meltwater and Prowly provide essential media monitoring tools for tracking news and online mentions. Additionally, they both include social media listening features.

Here’s a list of the best social media listening tools to choose from.

Coverage reports 

Both platforms provide PR reporting tools, streamlining the creation process for PR reports.

However, user reviews on G2 indicate that Prowly has slightly better results in measurements, monitoring data, and the transformation of media monitoring into visually appealing PR reports.

G2

The availability of a free trial for Meltwater remains uncertain, making it challenging to assess their PR report creation functionality. However, with Prowly, you can take advantage of the 7-day trial period to explore and create your own PR reports.

Additional features

Meltwater doesn’t provide a press release creator or online newsroom, both of which are valuable for businesses of any size. 

On the other hand, Prowly offers an AI-based press release creator, empowering PR professionals to input essential information and generate a polished press release within moments, requiring only minor editing.

Prowly provides an online newsroom, offering a centralized space to showcase key information for both your company and clients. This feature facilitates easy access for journalists and media members when covering stories related to your brand.

Examples of online newsrooms created with Prowly

Conclusion

Meltwater offers a rich feature set for media professionals, be it in an agency setting or as part of a PR team in a business. Unfortunately, without transparent pricing it’s hard to evaluate if you’re on a budget or just trying to compare it to the alternatives, as you have to sit through lengthy sales calls to discover the pricing for your use case.

Prowly offers a media database, press release creator, and media monitoring that let you cover all the aspects of your PR strategy in one place. And all that with transparent pricing that is easy to understand.

We hope that this comparison has helped you with some of your inquiries and simplified your decision-making process regarding selecting appropriate PR software.

If you’re prepared to begin evaluating PR platforms, you can explore Prowly at absolutely no cost for a full 7 days. No credit card information is needed and there are no strings attached.