PR Strategy & Planning ∙ 6 min read
11 Must-Have PR Skills & Traits For PR Professionals
Prowly ∙ 1 Nov 2023
PR work is not only distributing press releases and follow-ups. What do employers pay attention to the most? Effectiveness of PR professionals does not depend only on already acquired skills.
Press Release Writing and Content Creation ∙ 12 min read
How to Write a CEO Resignation Press Release (Example and Template)
Mile Zivkovic ∙ 20 Oct 2023
Press releases can be used to announce a variety of events - from bad to good. Sometimes, key people in the company leave and that deserves its own press release - an official announcement of what happened and why. One of the major examples can be a CEO resignation press release, and today we're going […]
PR Industry News & Trends ∙ 7 min read
Traditional vs Digital PR & Marketing: 10 Advantages
Irek Klimczak ∙ 11 Oct 2023
Marketing, in whatever form, is one of the key activities that every business must partake in, as no business can survive without effective marketing and publicity.
Press Release Writing and Content Creation ∙ 12 min read
How to Write a Great Press Release Headline (w/ Examples & Tips)
Prowly ∙ 7 Oct 2023
It’s strange but true—the shortest part of your press release is the most important and, quite often, the hardest to write. Even after you’ve obsessed over every component of an effective press release, the headline is still there, staring back at you and asking, “Are you sure you’re done with me?”. Why is it so […]
Interviews & Webinars ∙ 7 min read
Prowly #PRChat with Tonya McKenzie, Founder at Sand&Shores Firm
Aleksandra Dyl ∙ 29 Sep 2023
Have you ever wondered what it’s like to host a podcast? How much effort does it really take and how to find the time for it? If so, you’ll find answers to these (and many other) questions in this #PRChat with the PR and podcast pro - Tonya McKenzie. Tonya is a founder of the […]
Interviews & Webinars ∙ 6 min read
Prowly #PRChat with Alessandra Pollina, Founder of Quotable Media Co.
Prowly ∙ 29 Sep 2023
The best guests for Prowly #PRChat are the ones who live, eat and breathe PR 24/7 and that’s why Alessandra Pollina is just perfect for us. She’s the driving force behind Quotable Media Co. and a passionate advocate of amplifying the voices of female entrepreneurs. Follow her on Twitter for tons of interesting stories, especially […]
PR Outreach & Media Relations ∙ 11 min read
What Can You Learn From Bad PR Pitches (w/ Bad PR Examples)
Prowly ∙ 27 Sep 2023
They say that you should always learn from your mistakes, and it’s true. That’s how you get better and avoid doing the same thing again, right? Well, yes, but sometimes, it gets a little difficult to admit that you were wrong. Since it can be embarrassing, why don’t you just learn from other people’s mistakes? […]
Press Release Writing and Content Creation ∙ 13 min read
How to Write a Partnership Press Release (Examples & Templates)
Dominika Kuras ∙ 27 Sep 2023
What is a partnership press release? A partnership press release is a public relations document issued by businesses to announce a significant collaboration with another entity. It represents a strategic tool that allows businesses to formalize and publicize their alliances, collaborations, or joint ventures. The primary purpose of a partnership announcement press release is to […]
PR Strategy & Planning ∙ 6 min read
The Right Way To Do Press Release Link Building In 2023
Daniel Martin ∙ 15 Sep 2023
If done right, press releases can be great for obtaining naturally incorporated backlinks. But if they’re NOT done right, they can do more harm than good and can be a source of penalties. The reason why there aren’t more people using press releases for link building is that they were generally misused in the past. […]
PR Outreach & Media Relations ∙ 11 min read
Press Release Submission Sites – Where to Submit a Press Release?
Bart Donda ∙ 15 Sep 2023
While there are several ways to share your press release, we want to highlight the use of online press release distribution services to get your message in front of people and organizations that could be interested in what you have to share.
Press Release Writing and Content Creation ∙ 13 min read
How to Write an Effective Press Release? Journalists Answer
Edyta Kowal ∙ 15 Sep 2023
How to write useful and effective press releases? What mistakes to avoid? Do the traditional forms of contacting the media still work? What irritates the media the most in the releases they get? – these are some of the questions we asked the representatives of PR News, PR Newswire, Forbes, PR Council, Business Insider Polska, and Automated Insights and the author of the book „Brand Journalism.”
PR Strategy & Planning ∙ 6 min read
The Pros and Cons of Using Google News as a PR Strategy
Luke Pensworth ∙ 14 Sep 2023
Marketing experts have already figured out what makes web content great—it has to be beneficial, entertaining, and must be able to tell a story. But then again, there are still a few people out there who do not know how to get their content discovered and read. This is one reason why SEO can be challenging and at times frustrating.
