Interviews & Webinars ∙ 5 min read
Prowly #PRChat with Katerina Antonova, Founder and CEO at Aeris PR Agency
Aleksandra Dyl ∙ 9 Nov 2023
The best way to start the day is to hear good news, and luckily we have some for you! #PRChats are back, meaning you can take five whenever you are — at work, on the bus, or at home, and take a moment to read a short exchange between Prowly’s team and our new guest […]
AI in Public Relations ∙ 12 min read
AI Press Release Generator: How to Use It for the Best Results
Kamila Hanson ∙ 9 Nov 2023
Find out how to maximize AI technology's potential in the ever-evolving public relations landscape. Having a new tool in your stack is great, but do you know which features to prioritize and where to focus? Let's dive deeper into how to use AI to write press releases effectively. Read on to discover: What is an […]
PR Client Management ∙ 10 min read
Grow Your PR Agency: How to Get More PR Clients in the New Year
Simki Dutta ∙ 9 Nov 2023
Ask any agency what their biggest challenge is, and they’ll tell you it’s finding new clients. As we enter the New Year, you may have this front of mind in your 2023 business planning. Some agencies hope they can launch a revolutionary PR campaign and be “discovered” by their dream clients, but that’s far from […]
PR Industry News & Trends ∙ 7 min read
Top PR Agencies in London - The 2023 List
Prowly ∙ 9 Nov 2023
A good agency can elevate your communications game to a level you might not otherwise achieve on your own. Top PR agencies combine contacts, relationships, and expertise to achieve your public relations goals quickly and effectively. As a world capital of finance, media, advertising, culture, and just about anything else you can think of, London […]
PR Client Management ∙ 13 min read
Starting Your Own PR Agency: How to Start a Public Relations Company
Alison Guthrie ∙ 9 Nov 2023
Let me begin with a bit of honesty. I didn’t want to start a public relations company amid a global pandemic. Left to my own devices, I wouldn’t have. We can all agree it wasn’t an optimal time to do so. Launching my own agency would’ve been crazy, and I guess that tells you almost […]
PR Strategy & Planning ∙ 14 min read
Hiring a PR Agency vs In-House Public Relations: Pros & Cons
Prowly ∙ 9 Nov 2023
Should you hire a PR agency or handle public relations in-house? Well, it’s complicated. Making the decision between hiring an outside PR agency to handle your public relations or relying on your own in-house team can easily turn into one of those endless “on the other hand…” conversations. We know how hard it can be […]
PR Strategy & Planning ∙ 6 min read
11 Must-Have PR Skills & Traits For PR Professionals
Prowly ∙ 1 Nov 2023
PR work is not only distributing press releases and follow-ups. What do employers pay attention to the most? Effectiveness of PR professionals does not depend only on already acquired skills.
Press Release Writing and Content Creation ∙ 12 min read
How to Write a CEO Resignation Press Release (Example and Template)
Mile Zivkovic ∙ 20 Oct 2023
Press releases can be used to announce a variety of events - from bad to good. Sometimes, key people in the company leave and that deserves its own press release - an official announcement of what happened and why. One of the major examples can be a CEO resignation press release, and today we're going […]
PR Industry News & Trends ∙ 7 min read
Traditional vs Digital PR & Marketing: 10 Advantages
Irek Klimczak ∙ 11 Oct 2023
Marketing, in whatever form, is one of the key activities that every business must partake in, as no business can survive without effective marketing and publicity.
Press Release Writing and Content Creation ∙ 12 min read
How to Write a Great Press Release Headline (w/ Examples & Tips)
Prowly ∙ 7 Oct 2023
It’s strange but true—the shortest part of your press release is the most important and, quite often, the hardest to write. Even after you’ve obsessed over every component of an effective press release, the headline is still there, staring back at you and asking, “Are you sure you’re done with me?”. Why is it so […]
Interviews & Webinars ∙ 7 min read
Prowly #PRChat with Tonya McKenzie, Founder at Sand&Shores Firm
Aleksandra Dyl ∙ 29 Sep 2023
Have you ever wondered what it’s like to host a podcast? How much effort does it really take and how to find the time for it? If so, you’ll find answers to these (and many other) questions in this #PRChat with the PR and podcast pro - Tonya McKenzie. Tonya is a founder of the […]
Interviews & Webinars ∙ 6 min read
Prowly #PRChat with Alessandra Pollina, Founder of Quotable Media Co.
Prowly ∙ 29 Sep 2023
The best guests for Prowly #PRChat are the ones who live, eat and breathe PR 24/7 and that’s why Alessandra Pollina is just perfect for us. She’s the driving force behind Quotable Media Co. and a passionate advocate of amplifying the voices of female entrepreneurs. Follow her on Twitter for tons of interesting stories, especially […]
