PR Crisis Management ∙ 14 min read
Better Safe Than Sorry: Your Crisis Communication Plan From A to Z
Mikko Koskinen ∙ 20 Jun 2018
It is therefore better to have the procedures to prevent a crisis in place than to cope with it later. You can find them in our e-book, which was prepared together with Michelle Garrett, a renowned PR expert and blogger.
PR Strategy & Planning ∙ 4 min read
Automatyzacja i personalizacja w PR
Łukasz Głombicki & Weronika Wyrzykowska ∙ 19 Apr 2018
W PR najważniejsze są relacje. Relacje z ludźmi, znajomość odbiorców, dostosowanie do nich swoich treści. Dziś wszystkie działania komunikacyjne wyglądają zupełnie inaczej, niż jeszcze kilka lat temu, więc i narzędzia, których PR-owcy powinni używać są inne.
PR Strategy & Planning ∙ 13 min read
Startup Advice From Women Who Tech
Edyta Kowal ∙ 17 Mar 2018
While the tech industry cries out for increased diversity, there are a number of women playing some of the most influential roles around the world. Let’s meet their stories and talk about their recipes for success.
PR Strategy & Planning ∙ 2 min read
How ‘Fake News’ and Bogus Content Are Changing the Way Consumers Look at Brands
Gina Kawalek ∙ 30 Nov 2017
‘Fake News’ is not a new concept. But with the revolution of social media, it’s been difficult to differentiate between “real” stories and ”fake” news.
PR Strategy & Planning ∙ 3 min read
Success Story: How Allegro Implemented Brand Journalism Into Their PR Strategy
Prowly ∙ 24 Aug 2016
"As a brand that aspires to be innovative, and which already is innovative in many other aspects of business, we should also be innovative in the way we communicate" -
PR Client Management ∙ 6 min read
Customer Story: Naturalbox Raises Capital With Prowly
Prowly ∙ 15 Jun 2016
We caught up with Alicja Chlebna, Founder & CEO at Naturalbox & Veganbox Ecoliving Int. AB, to find out how their Prowly newsroom is supporting their digital communications strategy.
