PR Outreach & Media Relations ∙ 11 min read
What Can You Learn From Bad PR Pitches (w/ Bad PR Examples)
Prowly ∙ 27 Sep 2023
They say that you should always learn from your mistakes, and it’s true. That’s how you get better and avoid doing the same thing again, right? Well, yes, but sometimes, it gets a little difficult to admit that you were wrong. Since it can be embarrassing, why don’t you just learn from other people’s mistakes? […]
Press Release Writing and Content Creation ∙ 13 min read
How to Write a Partnership Press Release (Examples & Templates)
Dominika Kuras ∙ 27 Sep 2023
What is a partnership press release? A partnership press release is a public relations document issued by businesses to announce a significant collaboration with another entity. It represents a strategic tool that allows businesses to formalize and publicize their alliances, collaborations, or joint ventures. The primary purpose of a partnership announcement press release is to […]
PR Strategy & Planning ∙ 6 min read
The Right Way To Do Press Release Link Building In 2023
Daniel Martin ∙ 15 Sep 2023
If done right, press releases can be great for obtaining naturally incorporated backlinks. But if they’re NOT done right, they can do more harm than good and can be a source of penalties. The reason why there aren’t more people using press releases for link building is that they were generally misused in the past. […]
PR Outreach & Media Relations ∙ 11 min read
Press Release Submission Sites – Where to Submit a Press Release?
Bart Donda ∙ 15 Sep 2023
While there are several ways to share your press release, we want to highlight the use of online press release distribution services to get your message in front of people and organizations that could be interested in what you have to share.
Press Release Writing and Content Creation ∙ 13 min read
How to Write an Effective Press Release? Journalists Answer
Edyta Kowal ∙ 15 Sep 2023
How to write useful and effective press releases? What mistakes to avoid? Do the traditional forms of contacting the media still work? What irritates the media the most in the releases they get? – these are some of the questions we asked the representatives of PR News, PR Newswire, Forbes, PR Council, Business Insider Polska, and Automated Insights and the author of the book „Brand Journalism.”
PR Strategy & Planning ∙ 6 min read
The Pros and Cons of Using Google News as a PR Strategy
Luke Pensworth ∙ 14 Sep 2023
Marketing experts have already figured out what makes web content great—it has to be beneficial, entertaining, and must be able to tell a story. But then again, there are still a few people out there who do not know how to get their content discovered and read. This is one reason why SEO can be challenging and at times frustrating.
Press Release Writing and Content Creation ∙ 6 min read
The Right Press Release Length to Get Your Story Picked Up
Prowly ∙ 14 Sep 2023
Too short? Too long? Find out to figure out the ideal press release length.
PR Strategy & Planning ∙ 7 min read
Content Marketing vs Brand Journalism: Definition, Stats & Examples
Edyta Kowal ∙ 14 Sep 2023
I’m a trained journalist and I now use my journalistic skills to create content for Prowly as their Content Manager. For some people, I am rather a brand journalist. For others – there’s no such thing as brand journalism. They prefer to talk about “failing journalism.” What is fueling this debate?
Media Lists & Journalists ∙ 6 min read
Top Sports Journalists in the US - The 2023 List
Prowly ∙ 12 Sep 2023
Ask any sports PR professional what one of the biggest challenges to securing coverage is, and they will likely tell you it is finding the most relevant sports journalists. No matter the feature, if you are not pitching to the right reporter, it can take a long time to secure the coverage you deserve. If […]
Media Lists & Journalists ∙ 5 min read
Top Canadian Media Contacts to Be in Touch With (Toronto, Vancouver, Ottawa)
Magdalena Wosinska ∙ 12 Sep 2023
Which news sites and individual reporters have the greatest impact on the national discussion concerning the upcoming changes in the country, culture, and with whom it is worth talking about what is happening in these regions. I've decided to make this task easier for you.
Interviews & Webinars ∙ 5 min read
Prowly #PRChat with Kristen Skladd, Founder of KMS Group
Prowly ∙ 9 Sep 2023
Got a few minutes? Because that’s all you need for Prowly #PRChat, where diverse voices in PR share their thoughts on a wide range of topics. This time we’re glad to have Kristen Skladd, Founder at KMS Group. With a background in journalism, she crossed over to handling PR duties for an amazing list of […]
Media Lists & Journalists ∙ 6 min read
Top Music Journalists to Cover Your Story – The 2023 List
Prowly ∙ 4 Sep 2023
Despite what some people may say, music labels and musicians need the help of industry journalists and reporters to reach a wider audience. Good reviews or being talked about can help you carve a niche and convince people you’re worth their time. Plus, PR can also help win awards. Believe it or not, music that […]
