PR Strategy & Planning ∙ 13 min read
SEO Press Releases: How to Leverage Press Releases for SEO?
Tracy Vides ∙ 9 Feb 2024
By and large, SEO press releases are shunned by the SEO community. Conversely, public relations professionals rely heavily upon them. So why is it that the exact same tactic is spurned by many SEOs while being embraced by PR firms? The sentiment throughout the SEO community is that SEO press releases are dead. Are press […]
Press Release Writing and Content Creation ∙ 11 min read
How to Write an Art Exhibition Press Release (Example and Template)
Zuzanna Dora ∙ 9 Feb 2024
An artist press release - the tool to let the world know about the big events from an artist's professional life. It’s necessary for PR pros working in the art industry to understand how to create one and pitch it to the media to witness the buzz. Let's see how to write a press release […]
PR Tools & Software ∙ 16 min read
The Complete Social Media Listening Guide for Public Relations
Kamila Hanson ∙ 8 Feb 2024
Do you really need social listening to see the full scope of your public relations activities? Imagine you saw the impact your strategy has on your brand's reputation, but had no way to prove it without looking at the bigger picture. Social listening software, like Prowly, helps to examine your brand's presence everywhere people might […]
PR Measurement & Analytics, Product Guides ∙ 9 min read
How to Increase Email Open Rates (Even if You’ve Already Sent It Out)
Kamila Hanson ∙ 6 Feb 2024
Turning data-driven insights into action is a proven strategy for fostering long-term relationships. We’ll focus on email analytics and show you how to transform raw data into actionable insights and leverage those insights into action. This article is an essential guide to improving open rates when you’ve already sent emails. Packed with practical tips from […]
Media Lists & Journalists ∙ 5 min read
Top Design Journalists to Cover Your Story - The 2025 List
Prowly ∙ 5 Feb 2024
When it comes to sharing your client’s news, every PR knows the importance of having the right media list. An in-depth list of design journalists can help you to maximize the coverage you secure, ensuring you can maximize brand awareness and reach even more people. However, creating a media list can be an incredibly challenging […]
Press Release Writing and Content Creation ∙ 9 min read
How to Design a Press Release (w/ Tips & Examples)
Zuzanna Dora ∙ 5 Feb 2024
Press releases are usually all about writing. However, a different - design focused - approach sheds light on some game-changing aspects. It can seriously improve your press release efficiency. When you notice all press release design decisions you (often unconsciously) make, you'll definitely upgrade your workflow. Add press release templates to the mix, and expect […]
Press Release Writing and Content Creation ∙ 4 min read
Can a Press Release Have Images? Tips on Including Photos, Videos and Logos
Bart Donda ∙ 5 Feb 2024
There's a reason why communication relies on visuals; pictures drive attention way better than any text. Why should a press release be any different?
Press Release Writing and Content Creation ∙ 14 min read
29 Press Release Examples by Type (Plus Free Templates)
Berenika Teter ∙ 5 Feb 2024
Searching for the best press release examples? You came to the right place. We've collected 29 diverse press release examples, each unique to various announcements, such as product launch, new book release, or a new hire announcement. This range will give you a vast array of inspiration to draw from. But that's not all - we also offer […]
Press Release Writing and Content Creation ∙ 11 min read
15 Free Press Release Templates for Any Occasion (in Microsoft Word & PDF Format)
Edyta Kowal ∙ 5 Feb 2024
Press release distribution might be time consuming. That's why we have prepared a few templates to help you create effective press releases in no time.
Press Release Writing and Content Creation ∙ 4 min read
Press Release Definition — What Exactly is a Press Release, Anyway?
Prowly ∙ 2 Feb 2024
Press release is a tool made to announce something that is newsworthy in the most objective way possible. The whole purpose of a press release is to get coverage and get noticed by a target audience.
PR Strategy & Planning ∙ 9 min read
Sports Public Relations: How to Do Sports PR (w/ Examples)
Gail Sideman ∙ 30 Jan 2024
The story behind the story defines sports public relations better than any other industry. Wins and losses are just one part of sports. Teams, athletes, coaches, and broadcasters benefit from sports PR because specialists share stories that attract fans, often for generations. Further, annual sports events depend on publicists to communicate their missions as well […]
PR Strategy & Planning ∙ 9 min read
How to Generate Publicity to Attract More Investors for Your Startup
Anna Lebedeva ∙ 30 Jan 2024
No startup can acquire users and grow without publicity. Or at least, it’s one hell of a challenge to do so. But publicity helps achieve another important thing for a startup – attract potential investment.
