Marialetizia Mele

Experienced journalist, reporter and editor for traditional and digital media, she has been bringing her journalistic skills into companies since 1997 as Media Relations, Corporate Communication and Brand Journalism independent senior consultant. She is the founder and manager at Your Brand Journalist, a project about brand journalism information and strategies for Italian small and medium enterprises. You can contact her on Twitter and LinkedIn.
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Why Fake News Could Be a Brilliant Opportunity for Brand Engagement

Marialetizia Mele ∙ 4 Apr 2024
Instead of relying on media which are distrusted, brands can become media themselves, give their audience the information it needs, and position themselves as an interesting, relevant, and credible source.
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