Interviews & Webinars ∙ 2 min read
Making Inbound PR Happen – Webinar by Iliyana Stareva From HubSpot
Edyta Kowal ∙ 19 Jul 2021
What is inbound PR and how can it help your message reach the media and direct audiences? How to create a pressroom that drives leads? You’ll be able to find out the answers to these and many other questions on July 30th during a direct online session with Iliyana Stareva, Global Partner Manager at HubSpot, blogger and author or a recently published book about inbound PR.
PR Industry News & Trends ∙ 7 min read
Vice-President of ICCO: Let's talk about PR more ambitiously [INTERVIEW]
Magdalena Wosinska ∙ 6 May 2021
"The appointment of a Pole is proof of the fact that we’re not a second-rate market, but a mainstream one. This can be seen in our presence in international competitions where we win a large number of awards every year" - says Grzegorz Szczepanski, Vice- President od ICCO.
PR Industry News & Trends ∙ 7 min read
PR and Marketing: The Skills Experts Wish to Master in 2021
Magdalena Wosinska ∙ 30 Dec 2019
I’m curious about what kinds of challenges other people who are dealing with communication wish to take up in this area. In this article, I asked about the skills that are likely to drive them forward and help them put their job, the industry, and life in perspective and look at these concepts with a mature eye without fearing they won’t be ready for 2020.
PR Industry News & Trends ∙ 4 min read
Five Non-Obvious Books for PR People
Marta Smyrska ∙ 10 Mar 2018
PR professionals can draw inspiration not only from the industry literature but from any kind of writings. Below you can find 5 books that had an effect on my way of thinking and my every day work.
PR Industry News & Trends ∙ 6 min read
Going Global Part 1: Prowly UK & The European Tech Alliance
Joanna Drabent ∙ 6 Nov 2015
A few days ago a conference inaugurating the European Tech Alliance, an initiative to promote the success of European tech companies and support the European Commission to prepare the Digital Single Market strategy...