PR Strategy & Planning ∙ 9 min read
Best PR Conferences That You Should (Try to) Attend in 2022
Prowly ∙ 18 Dec 2023
It’s finally time to get your travel bags out of storage! It’s true, professionals in every field can’t wait to get out of their COVID shell and actually dress up like an adult, put on a name tag and get out there and shake some hands. Still, PR pros really need to get out and […]
PR Strategy & Planning ∙ 13 min read
20 PR Influencers You Need to Start Following on Twitter
Prowly ∙ 18 Dec 2023
If you’re like me, you like to follow people on Twitter who provide valuable information you can use and learn from. Because we often write here about PR stuff, I thought I’d share what I believe to be the PR & marketing experts you should follow on Twitter.
Corporate Social Responsibility ∙ 9 min read
Corporate Social Responsibility in the Age of Coronavirus (COVID-19)
Prowly ∙ 18 Dec 2023
CSR began 2020 with enormous potential to combine business and social goals into a symbiotic relationship.... and then COVID-19 happened.
PR Strategy & Planning ∙ 16 min read
Public Relations for Beginners: A Guide to PR
Prowly ∙ 18 Dec 2023
Every penny spent on marketing should generate revenue. PR is no different. Here are some fundamentals you should remember about when forming a successful strategy for your business
PR Industry News & Trends ∙ 9 min read
Top PR Firms in Chicago - The 2024 List
Prowly ∙ 16 Dec 2023
It may be known as America’s Second City, but PR firms in Chicago are first-rate and handle some of the most familiar brands on the planet. From highly specialized and boutique firms to large agencies ready to deploy an army to promote your message, we are spoiled for choice when it comes to Chicago-based public […]
Interviews & Webinars ∙ 7 min read
Prowly #PRChat with CEOs and PR experts about PR trends and challenges in 2023
Prowly ∙ 15 Dec 2023
This is the beginning of the new year and we decided to prepare something special for you — a Special Edition of #PRChat. In this chat, we'll talk with CEOs and PR experts about the latest trends, anti-trends and challenges in PR, and also discuss how to navigate them. From the increasing importance of SCR […]
Magazine, PR Industry News & Trends ∙ 8 min read
20+ PR Industry Statistics You Should Know in 2023
Prowly ∙ 15 Dec 2023
We all love numbers, right? What better way to make your point than to back it up with the stats, figures, and data that paint a clearer picture of what you’re talking about? Using numbers helps your audience to get a better, more precise understanding of the topic at hand. When you say “Most people…”, […]
Interviews & Webinars ∙ 4 min read
Prowly #PRChat with Ali Sheik, Director of PR at Reachology
Prowly ∙ 15 Dec 2023
If you’ve been following Prowly #PRChat, you know know that we feature an incredible range of voices and perspectives and this time our lineup gets even more impressive with the addition of Ali Sheik, Director of PR at Reachology and all-around expert on PR, media relations and event organization. In his 20+ years of high-level […]
Media Lists & Journalists ∙ 5 min read
Top Finance Journalists to Cover Your Story - The 2023 List
Prowly ∙ 13 Dec 2023
Financial services brands spent over $15 billion in advertising in 2019, up 18.8% year on year. A large percentage of this amount goes to media coverage that includes finding and working with top finance journalists and reporters. Whether you run a big financial organization or do financial PR, you will need a solid finance press […]
PR Tools & Software ∙ 10 min read
Upgrade Your PR Tech Stack: 15+ Tools for PR Professionals in 2023
Prowly ∙ 11 Dec 2023
You know that old line about having “the right tool for the job”, right? Well, it doesn’t just apply to fixing a leaky faucet or DIY projects. PR pros also have their favorite go-to tools for helping with various aspects of their jobs. This “PR tech stack” helps them to optimize the way they work […]
PR Tools & Software ∙ 2 min read
#PRtalk: Tool Vendors on Automation, Tools and Workflow
Prowly ∙ 11 Dec 2023
Prowly, AirPR Analyst, Lissted, MyNewsdesk, Traackr, Iris, Lissted or Coveragebook.com - if you have any questions about these tools, you can't miss it.
Industry-Specific PR ∙ 7 min read
Political PR: Strategies and Tools for Political & Election Campaigns
Prowly ∙ 11 Dec 2023
Ok, here’s your mission. You need to get attention for your client by making the right contacts in the media and managing your conversations with them so that you know who’s interested in learning more, who’s not, and who might be. You need to produce press releases and other content that informs everyone about your […]
