PR Industry News & Trends

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PRChat with Amanda Milligan
 ∙ 4 min read

Prowly #PRChat with Amanda Milligan, Head of Marketing at Stacker

Aleksandra Dyl ∙ 7 Sep 2022
Rise and shine PR pros! Grab your coffee (or tea) and meet Amanda Milligan. Prowly #PRChat is back to give you another short interview to read over your favorite morning drink. This time we're talking about the connection between digital PR and marketing to check if your PR activities can support marketing actions and how […]
#PRChat with Gihan Hyde
 ∙ 5 min read

Prowly #PRChat with Gihan Hyde, CEO & Founder of CommUnique

Prowly ∙ 12 Aug 2022
It doesn’t matter what the clock says – it’s Prowly #PRChat time right now! Gihan Hyde always knows what time it is in the world of PR. Through her own consultancy, CommUnique, she applies her two decades of experience in her quest to help companies improve their Environmental, Social and Governance credentials in a rapidly […]
tik tok
 ∙ 10 min read

What is TikTok and Why Should PR Pros Care?

Vlad Shvets ∙ 9 Aug 2022
When TikTok first hit the social media party on a global level, it was easily written off as a “Snapchat-esque” platform where young social media influencers and general users alike could share small snippets of a video in a cut-and-paste fashion. But, like many new platforms, many PR and Marketing professionals ignored it and waited for the trend to pass.
Digital PR is here to stay
 ∙ 8 min read

2021: Digital PR is Here To Stay

Heather Wilkinson ∙ 3 Aug 2022
The great Warren Buffett once said: “It takes 20 years to build a reputation, and five minutes to ruin it. If you think about that, you’ll do things differently.”  With social media and smartphones being omnipresent, the above quote is truer than ever. The phenomenon such as ‘Cancel Culture’ also doesn’t make it easy to […]
5 Reasons Why PR Awards Are Worth Pursuing + examples
 ∙ 9 min read

5 Reasons Why PR Awards Are Worth Pursuing (+ Examples)

Gina Nowicki ∙ 26 Jul 2022
Who doesn’t love to receive an award? The recognition is exciting, the applause fills us with pride, and we get a trophy or plaque to display prominently in our office. PR awards are no different: being acknowledged for an outstanding PR campaign is a big thrill and motivates you to think even bigger for your […]
Prowly #PRChat with Chaya Mistry
 ∙ 5 min read

Prowly #PRChat with Chaya Mistry, Director & Founder of Humanly

Prowly ∙ 19 Jul 2022
Prowly #PRChat is where we put the spotlight on accomplished PR pros and get their advice, commentary, opinions and anything else they want to share. In this edition, we welcome Chaya Mistry to the stage. She trains, consults and speaks on the topic of communications across several platforms and leads the team at Humanly, where […]
Prowly #PRChat Brett Farmiloe
 ∙ 6 min read

Prowly #PRChat with Brett Farmiloe, Founder and CEO of Terkel

Prowly ∙ 15 Jul 2022
You can’t spell “interesting points of view from the world of PR” without “Prowly #PRChat”! Ok, maybe you can. The point is that this is where we give a forum to voices from all over our industry and get insights, opinions and more from a diverse group of pros on the topics of the day.  […]
Prowly #PRChat with Adeeba Hussain, freelance Communications Consultant
 ∙ 5 min read

Prowly #PRChat with Adeeba Hussain, Communications Consultant

Prowly ∙ 5 Jul 2022
Where else can go and get more insights into the PR world in just a couple of minutes than Prowly #PRChat?  (Spoiler alert — nowhere!) In this series of quick takes from pros from across our industry, you get to know what the movers & shakers of PR think about current topics, how they feel […]
The State of PR Technology 2022 Prowly
 ∙ 12 min read

More takeaways from our new “The State of PR Technology 2022” report

Prowly ∙ 5 Jul 2022
We’re back with more insights revealed by our “The State of PR Technology 2022” report, which gathered the responses of two hundred PR professionals to various questions about the role of technology in their work. We wanted to get a better idea of what kinds of technology, if any, they were using to make their […]
two people shaking hands over the table
 ∙ 7 min read

Here’s some of what you’ll find in our new “The State of PR Technology 2022” report

Prowly ∙ 30 Jun 2022
Can you name an industry that isn’t being transformed by technological advances that offer new and better ways to do things?  Probably not, and neither can we. There is a constant stream of new applications that help us get things done faster, make the final product better and, often, save us money in the process. […]
Prowly #PRChat with Roy Morejon, President & Co-Founder of Enventys Partners
 ∙ 4 min read

Prowly #PRChat with Roy Morejon, President & Co-Founder of Eventys Partners

Prowly ∙ 27 Jun 2022
Prowly #PRChat is where we turn the microphone over to a wide range of accomplished professionals from the world of PR and get their views & commentary on various topics of interest to anyone in our business.  The man with the mic today is Roy Morejon, President and Co-Founder of Eventys Partners digital marketing agency, […]
Prowly #PRChat with Sherika Powell, Communications Manager of UPS Canada
 ∙ 4 min read

Prowly #PRChat with Sherika Powell, Communications Manager of UPS Canada

Prowly ∙ 6 Jun 2022
It’s time to reset your day with a nice Prowly #PRChat break, where we drop in on PR pros from all over our industry and get to know a little bit about them through their answers to our questions.  This time, we’re talking with Sherika Powell, Communications Manager at UPS Canada and all-round communications expert. […]
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