PR Strategy & Planning, Uncategorized ∙ 7 min read
Why Fake News Could Be a Brilliant Opportunity for Brand Engagement
Marialetizia Mele ∙ 4 Apr 2024
Instead of relying on media which are distrusted, brands can become media themselves, give their audience the information it needs, and position themselves as an interesting, relevant, and credible source.
Uncategorized ∙ 4 min read
Katowice: A City in Poland Became the World Esports Capital [Case Study]
Juliusz Kornaszewski ∙ 29 Sep 2021
Today, millions of fans from around the world look favorably at the capital of Silesia. How did esports change the marketing of Katowice?
Uncategorized ∙ 6 min read
7 Tried-and-True Productivity Tips From a Traveling Entrepreneur
Jessica Thiefels ∙ 10 Dec 2019
As a business owner, you’re responsible for keeping the business afloat, so you can’t let things slip while you’re on the road. Luckily, you can enjoy travel and stay on top of your work with my tried and true productivity tips.