PR Strategy & Planning ∙ 7 min read
How to Avoid Misinformation: Cross-Border Strategies PR Pros Should be Thinking About
Matt Baird ∙ 14 Feb 2024
At a time when misinformation and fake news are running rampant, communication, and more specifically the written word, is arguably more important than ever. The last thing PR pros want to do is jeopardize brand image by miscommunicating to a critical audience. The fact that PR budgets are down and advertising dollars are in short […]
