On May 25th, a new general data protection regulation – known as the GDPR – came into force in all European Union countries. It marks a revolutionary change in the EU, introducing new responsibilities to the PR and marketing industry.
Remember: new data protection rules will affect media databases. To ensure compliance with the GDPR, adding new contacts to your lists will now require obtaining specific consents from editors as well as providing them with the right to be forgotten.
That’s why we’ve built a set of new features available in Prowly PR Software: the GDPR Manager.
It will help you bring your communication in line with the new data protection regulation. One app is all you need to obtain and manage consents within a reliable, secure environment.