Direct mail marketing still works, and it works better when combined with digital marketing, helping to break through the digital marketing clutter. Check out this infographic for the how and why.
There are two ways to run ads in account-based marketing: by matching contacts, and by matching accounts. Both are valid, but each has its pitfalls--and metrics (i.e., match rates). This infographic explains it all.
Layoffs and furloughs are now a part of our daily lives, but many don’t know what to when they lose a job. This infographic highlights how to make sound financial decisions until returning to work.
Search data can be used to understand audiences and make predictions for the near future. What might the COVID-19 exit phase look like based on what search data is telling us?
Businesses are recognizing the value of creativity--and creatives--for helping to achieve business objectives and results. See results from this in-house creative management study.
With Covid-19 shutting down workplaces across the world, more businesses have sent employees home to work--some indefinitely. With trust, a remote team can thrive, benefiting employees and employers alike.
COVID-19 shutdowns have affected most industries. Web-user behavior has also changed, and major search & social media platforms have launched digital marketing initiatives in response to the pandemic.
The job of a social media manager involves managing social media channels on a
daily basis, including creating content and aligning the role with the broader
marketing strategy.
A reliable way to rank on Google is to use link-building tactics. But it’s not
only the most popular link-building methods that perform well. These underrated
lesser-used tactics do, too.
Remote work is growing in popularity as companies realize workers are healthier and more productive working from home. See how you can search for, and find, your ideal remote job.
The annual B2B Content Marketing Benchmarks, Budgets, and Trends report from MarketingProfs and CMI features how content marketers have adapted to the pandemic, in addition to its usual findings.
