Tim Peterson

This week’s Future of TV Briefing looks at the conversations that upfront sellers including Disney, Paramount and Warner Bros. Discovery are looking to have with advertisers regarding incorporating AI agents in ad buys.

This week’s Future of TV Briefing looks at how AMC Global Media, Disney, Paramount, TelevisaUnivision and Warner Bros. Discovery are combining their linear TV and streaming inventory for ad sales.

This week’s Future of TV Briefing looks at how this year’s upfront sets up for outcome-based buying in future upfronts.

This week’s Future of TV Briefing looks at the M&A deals that should be in the offing after an active first half of 2026.

This week’s Future of TV Briefing looks at the M&A deals that should be in the offing after an active first half of 2026.

This week’s Future of TV Briefing looks at Comcast-owned FreeWheel enabling streaming ad sellers to directly pass show-level reporting to programmatic ad buyers.

This week’s Future of TV Briefing features a Q&A with Catalyst Brands evp and chief customer and marketing officer Marisa Thalberg about Aéropostale’s recent creator-led episodic series.

This week’s Future of TV Briefing looks at advertisers’ spending on YouTube Shorts as the it raises the revenue-sharing level for creators.

In this week’s Digiday Podcast episode, hosts Kimeko McCoy and Tim Peterson recap the season’s biggest developments in the media and marketing industries.

This week’s Future of TV Briefing looks at signs that influencer marketing may be on the precipice of an economic correction.