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Peter Leitzinger

Peter Leitzinger

Author at spglobal.com at S&P Global Market Intelligence

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Email address
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Influence score
29
Location
United States
Languages
  • English
Covering topics

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    Recent Articles

    spglobal.com

    Record fundraising this midterm means a surge of political advertising looms

    More fundraising dollars have been raised by candidates in this election than in any prior midterm election prior, and with a heightened political environment this year and many big-ticket issues and advocacy items being considered by voters, TV advertising will be plentiful as we near Election Day.
    spglobal.com

    Streaming video revolution: Traditional media adapts to a digital s...

    The streaming revolution in the U.S. media sector started with a few quiet splashes — the debut of YouTube LLC in 2005 and Netflix Inc.'s launch of streaming films and TV shows in 2007
    spglobal.com

    Next in Tech | Ep. 217: Technology at the NAB Show

    The annual NAB Show delivered a more fully digital ecosystem when it convened in Las Vegas this year. While traditional broadcast technologies are still the focus, hyperscale cloud providers, digital media platforms and no shortage of AI were all on display. Returning guests Justin Neilson and Peter Leitzinger join host Eric Hanselman to discuss what they saw at broadcasting’s big event and the impacts of various technologies on the media landscape. The digital television evolution is continuing apace. The ATSC 3.0 NextGen TV standard has been rolling out across the globe, albeit a bit more slowly in the U.S.. The higher resolution, more interactive capability is available to over three quarters of the market.