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Milena Lazazzera

Milena Lazazzera

Freelance Jewellery Journalist at Financial Times

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Influence score
46
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Location
United Kingdom
Languages
  • English
Covering topics
  • Apparel
  • Jewelry

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Recent Articles

ft.com

How bangle watches became a growth engine for brands

Younger buyers especially are demanding designs that blur the line between accessory and asset
ft.com

Japan showcases become focal point for luxury brands’ visibility

A string of exhibitions reflects brands’ perceptions of the country as Asia’s ‘safe haven’ for spending
ft.com

No stone unturned: the buyers hunting the finest gems

Behind the glitz, individuals scour the globe for treasure worthy of being the soul of high jewellery collections
ft.com

Houses link up to burnish jewellery growth at Kering

A collaboration between Pomellato and Gucci aims to replicate the success of Boucheron and offset falls in fashion sales
ft.com

Indian jewellers build on diaspora to break into western markets

Cities such as London and New York have become springboards to reach buyers looking for cultural authenticity
ft.com

Mid-level jewellers shift upmarket as clients demand exclusivity

Richer customers less exposed to inflation are driving brands to target the high end, opening up the mid-market for others
ft.com

Autumn turns into open season for high jewellery launches

Brands see commercial opportunities in shifting from the summer and winter focal points of the calendar
ft.com

Retailers open up windows of opportunity in own-brand jewellery

Shops are building on well-established customer bases to offer high-margin products alongside existing lines
ft.com

Luxury brands’ cultural ties strike a chord with Chinese buyers

Exhibitions, commissioning local artists and educational ventures are gaining currency with consumers
ft.com

Anne de Vergeron: ‘Repossi is a 60-year-old start-up’

The chief executive of the smallest jeweller in the LVMH stable talks about making an impact with limited resources
ft.com

How the mid-range became a magnet for jewellery houses

The Roman god Janus, with his two faces looking in opposite directions, aptly represents the duality of the jewellery market: one-of-a-kind fine jewellery pieces with sky-high price tags (typically above £80,000) for wealthy buyers, and accessible items often under £1,000 for aspirational clients. But, now, a new focus is emerging somewhere between these extremes: mid-priced jewellery, ranging from £10,000 to £100,000. In April last year, during Milan Design Week, Cartier introduced its new Tre…