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Mark Stefano

Mark Stefano

Reporter at The Information

Contact this person
Email address
m*****@*******.comGet email address
Influence score
44
Location
United States
Languages
  • English
Covering topics
  • Computers & Technology

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Recent Articles

theinformation.com

ByteDance’s Big Marketing Bill

It turns out that viral tech phenomena are not so, well, viral. That was one of the big takeaways from ByteDance’s 2021 financials, reported today by The Wall Street Journal.ByteDance, which owns TikTok and a range of extraordinarily popular Chinese apps, lost more than $7 billion from its ...
theinformation.com

‘I’m Not Looking Where the Puck Is Right Now’: Katie Haun Picked an...

Katie Haun has set up the offices of her new venture capital shop surprisingly close to her old one. Always security conscious from her time battling cybercriminals for the U.S. Department of Justice, Haun prefers to keep the precise location of her exceedingly well-funded Haun Ventures secret. ...
theinformation.com

Why Blockchain Games Keep Flopping; Inside SBF’s Crypto Empire

Crypto investors and executives often tout gaming as one of the best use cases for non-fungible tokens. On the surface that argument makes sense, because games encourage users to compete for NFT prizes or deck out their virtual avatars with NFT-based accessories. But where are all the blockchain ...
theinformation.com

What Bulletin’s Closure Says About Facebook’s Creator Plans; The Fi...

Last summer, Facebook made a splash when it announced a new newsletter publishing platform called Bulletin that would go head to head with Substack. It signed big names ranging from author Malcolm Gladwell to “Queer Eye” star Tan France, offering them unspecified multi-year licensing deals. On ...
theinformation.com

Briefing: TikTok’s European Revenue Hits $990 Million in 2021

TikTok’s European revenue soared 477% in 2021 as its userbase grew and the company improved its advertising offering. Revenue hit about $990.5 million for the year ending December 31, 2021, according to a filing with U.K.’s Companies House, up from $171.6 million a year earlier. The Financial Ti…
theinformation.com

What’s Next After the Great Crypto CEO Shuffle

The crypto executive shuffle looks like it’s turning into a mass exodus.Just last week, Kraken co-founder and CEO Jesse Powell said he was stepping down from his post at the U.S.-based crypto exchange. Now, two more high-profile crypto leaders are heading for the exits—albeit each under ...
theinformation.com

‘What Am I Going to Do Now?’: Fired Crypto Workers Weigh Life After...

On July 14, James Hu was sitting in his “fabulously expensive” apartment in Williamsburg, Brooklyn. He had just returned from the Soho offices of OpenSea, the non-fungible token marketplace, where he had been laid off from his job and locked out of his work computer. The event was not exactly a ...
theinformation.com

Outdoors Creators Are Underserved and Ripe for Sponsorships

Abe Santos isn’t your typical talent guru. He spent more than a decade as a detective and investigator working with the Los Angeles Police Department, Department of Homeland Security and FBI. In 2018, he joined Google’s investigations and threat division, where his job included investigations ...
theinformation.com

Twitch’s Gambling Problem; Kyncl’s Next Move

While Twitch is best known as a home for gamers, livestreams of creators gambling and playing online slots games or poker have also proved popular. Last month, the slots category on Twitch soared to an estimated 50 million hours watched, a 66% jump year-over-year.“It has gone from a novelty to a ...
theinformation.com

Netflix’s New Ad Chief Has an Appetite for Danger

Before Netflix hired Jeremi Gorman as its new advertising chief to bring growth back to its struggling business, Gorman had compiled a colorful résumé of professional and personal accomplishments. While she’s best known for turning her previous employer, Snap, into an internet ad powerhouse, ...
theinformation.com

YouTube Increases Pressure on Instagram, TikTok to Share Ad Revenue

Social media companies are gradually introducing more ways to share their ad revenue with creators to keep them on their apps. YouTube is preparing to give creators 45% of the ad revenue generated on YouTube Shorts, the video platform’s short-form video feature, The New York Times reported late ...