Liz Flora

The evolution of fashion and beauty

With inflation in the U.S. reaching its lowest rate since 2021, beauty companies are starting to see the effects.

The original purveyor of the metal dress, Rabanne is bringing its futuristic new makeup line to Ulta Beauty.

Once filled with shelves of fragrances by heritage luxury brands, travel retail is getting a refresh with niche and indie beauty labels.

L’Oréal Group’s earnings results for the first half of 2023, released on Thursday, revealed a 13.3% year-over-year increase in sales, with consumer products and skin care especially contributing to growth.

Instagram’s new Twitter competitor Threads passes the vibe check for brands.

Known for its “Euphoria”-inspired eye gems and sparkly color cosmetics, Emmy-winning makeup artist Donni Davy’s Half Magic Beauty announced a new funding round on Tuesday led by Alliance Consumer Growth.

Known for its embrace of new digital platforms for marketing, Fenty Beauty has launched its first campaign on gaming platform Roblox.

Supergreat taps into ChatGPT for AI beauty recommendations

John Legend may have over 15.6 million followers, but that’s only part of the social marketing strategy for his new skin-care brand Loved01 as it builds its influencer marketing plans.

Lancôme apologizes to a TikTok influencer after sending her the wrong shade of its reformulated Teint Idole foundation, which replaced three of its deepest tones with one.

From Christen Dominique to RMS Beauty, beauty influencers and brands make their way onto ByteDance’s newly launched app Lemon8.

In Glossy’s second annual list of top marketers in beauty and fashion, we’re spotlighting the people generating the most buzz – socially, fiscally or virally – for their respective brands.

Luxury hand soap has become about “leveling up to the version of yourself that you see in the not-too-distant future.”

Beauty brands are flocking to Roblox for Pride 2023.

Three-year-old skin-care label Wldkat is the latest brand to succumb to the mounting pressures faced by beauty startups.

The evolution of fashion and beauty

While virtually every luxury fashion label has its own fragrance, makeup and skin-care lines had long been reserved to a small handful of brands. These days, that’s quickly changing.

Elizabeth Arden is getting in on the world of generative AI for marketing images with its new virtual store.

Amid talk of social media burnout, brands are searching for the next big platform to reach Gen Z. Two marketing veterans are coming out with a new app that they say is the answer.