Lee Simmons

Researchers at the University of California, Riverside’s Center for Environmental Research and Technology (CERT) are developing a new way of boosting fuel efficiency by as much as 30 percent without changing a car’s powertrain at all. Their secret? Finding ways to change our behavior so we’re more attuned to maximizing their mileage while behind the wheel. Sure, it may sound easier than reducing vehicle weight or adding batteries or developing some new engine technology, but it’s a daunting task…