businessinsider.com
This as-told-to essay is based on a conversation with Gene Caballero, a 44-year-old cofounder of GreenPal, based in Nashville. It’s been edited for length and clarity.I’m a cofounder of GreenPal, a platform that connects homeowners with lawn care professionals.After purchasing my first home, finding reliable lawn care for myself and my mom was a daunting task. Working in tech on the West Coast and watching companies like Uber, Lyft, and Airbnb get started opened my eyes to one of my cofounders B…
10 months ago