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Kendall Whitehouse

Kendall Whitehouse

Technology & Media Editor at Knowledge@Wharton

Contact this person
Email address
w*****@*******.upennGet email address
Influence score
48
Phone
(XXX) XXX-XXXX Get mobile number
Location
United States
Languages
  • English
Covering topics
  • Technology

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Recent Articles

knowledge.wharton.upenn.edu

Social Media Before the Internet: Tales of Victorians, Comic Book Fans, Phone Phreaks and CBers -...

Although the current spate of social media platforms burst onto the scene within the last several years, these tools have antecedents in earlier, traditional media. Before Facebook and Twitter, before MySpace and Friendster, before Usenet newsgroups and AOL chat rooms, we can see the drive to use me…
over 12 years ago
knowledge.wharton.upenn.edu

The Multifaceted, Ever-morphing Comic-Con - Knowledge at Wharton - ...

San Diego Comic-Con, taking place this weekend, is the most recent in a long history of events extolling comic books, movies, television and popular culture. Like the mythology of the superheroes it celebrates, Comic-Con itself is continuously evolving. …Read More
over 12 years ago
knowledge.wharton.upenn.edu

Comic-Con: The Sold-out Super Bowl of Pop Culture - Knowledge@Wharton

Although San Diego Comic-Con is still five months in the future, tickets to this year’s popular culture convention sold out in nearly 90 minutes. Knowledge at Wharton technology and media editor Kendall Whitehouse takes a look at the hubbub surrounding the event and considers how the show might expa…
over 11 years ago
knowledge.wharton.upenn.edu

From Martians to Fake Tweets: Media Mania Is Nothing New - Knowledg...

Seventy-five years ago, Martian invaders destroyed much of New York -- or so many people thought. The reasons this story gained such traction may offer insights into contemporary media obsessions and the misunderstandings they can cause. …Read More
almost 11 years ago
knowledge.wharton.upenn.edu

Marketing at Comic-Con Gets Real (Again) - Knowledge@Wharton

Marketing events at this year’s San Diego Comic-Con stepped back from VR in favor of physically-constructed immersive experiences – will the approach pay off?…Read More
about 7 years ago
knowledge.wharton.upenn.edu

Beyond Gaming: How Virtual Reality Brings Us Closer - Knowledge@Wha...

Virtual reality is not just good for gaming. It’s also a tool for developing human connections, says the author of a new book.…Read More
over 6 years ago
knowledge.wharton.upenn.edu

Marketing at Comic-Con: More Is More - Knowledge at Wharton - Knowl...

Given the varied approaches to creating a buzz-worthy brand experience at San Diego Comic Con – including VR, escape rooms and immersive environments -- what should a marketer do to stand out from the crowd? …Read More
about 6 years ago
knowledge.wharton.upenn.edu

Amid the Fantasy, Comic-Con Tackles the Real World - Knowledge@Wharton

Comic-Con International: San Diego celebrates superheroes, science fiction and fantasy. But between all the hoopla and cosplayers, some workshops tackle serious issues -- such as this year’s “Art During the Holocaust.”…Read More
about 6 years ago
knowledge.wharton.upenn.edu

Marvel Comics' Stan Lee: The Legend Who Created Legends - Knowledge...

Stan Lee’s editorial approach to the superhero genre created a universe of enduring characters and helped make Marvel Comics a publishing powerhouse.…Read More
almost 6 years ago