Katie Hicks

Ahead of the Marketing Brew Summit, CMO Manu Orssaud shared insights into how the brand stays on top of culture to drive loyalty.

American brands Kate Spade and Coach have been experimenting in the hospitality space, while Coach has also opened up coffee shops.

Brands ranging from fashion houses to banks are seeing the marketing benefits of joining the hospitality industry.

While the deaths of Duo the Owl and Mr. Peanut generated conversation, they could be also be a customer turn-off, a marketer warned.

“We were very early adopters in something that felt crazy [at the time], and now social media feels crazy,” Jack Constantine, the brand’s chief digital officer, said.

As Cann grows its presence on TikTok, it’s leaning away from its more polished Instagram aesthetic.

Here’s what’s taken over our feeds this week.

According to research, nearly half of Black influencers said they received below-market offers, at least in part because of their race.

The tech and media industries also saw high turnover among women, per data from She Runs It.

Some have been quick to point out the app’s...questionable wording and design choices.