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Kaitlin Petersen

Kaitlin Petersen

Editor in Chief at Business of Home

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Email address
k*****@*******.comGet email address
Influence score
38
Location
United States
Languages
  • English
Covering topics
  • Design

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Recent Articles

businessofhome.com

Why this South Carolina designer is focusing on the things clients remember

The 50 States Project is a series of candid conversations with interior designers across the country about how they’ve built their businesses. This week, Ch...
businessofhome.com

Is there a ‘right’ way to renovate a historic home? Two design firm...

So you’ve got a project with provenance and good bones. What do you do first: protect the historic details or modernize the floor plan? Two firms with a pen...
businessofhome.com

5 lessons from Las Vegas Market

As Las Vegas Market approaches its 20th anniversary in July, it’s worth revisiting how it came to be. When the downtown site was chosen, the plan was to cre...
businessofhome.com

How Andrea Schumacher overcame a challenging team dynamic to get ev...

After a conflict over mission tanked morale at her firm, the designer tapped an internal team member to oversee the staff’s growth and development. ...
businessofhome.com

What’s the right approach to HR for a small firm? Dennese Guadeloup...

Hiring an external HR consultant allowed the Maryland designer to stop worrying about employee policies, benefits and labor regulations—and let a specialist...
businessofhome.com

The brilliant pattern wrapping strategy to borrow from Peter Dunham

Forget color drenching—the Los Angeles designer uses a fresh approach to pattern to transform a long-ignored pair of rooms into a destination. Pet...
businessofhome.com

What happened at High Point Market?

As the trees came into bloom this weekend, the design industry descended upon High Point, North Carolina. A mix of panic and steely resolve hung over the en...
businessofhome.com

Two of the industry’s biggest markets join forces

The organizations behind two of the industry’s biggest tentpole events are getting collaborative. This morning, High Point Market Authority and the Natio...
businessofhome.com

12 components of a successful company culture

In April, more than 70 design firm principals from across the U.S. gathered in San Sebastián, Spain, for the annual Leaders of Design Conference. To kick of...
businessofhome.com

Photographing this Texas property required a keen eye for style and...

Tasked with refreshing a beloved family property in Texas Hill Country, designer Alison Giese recruited stylist Leigh Gill and photographer Yanglin Cai to c...
businessofhome.com

The contemporary design fair the industry didn’t know it was missing

The contemporary design fair the industry didn’t know it was missing