Jon Springer

AdhereHealth's campaign won silver for Purpose-led Campaign of the Year among suppliers, vendors and pharmaceutical companies.

Robert Wood Johnson Foundation's ‘Everybody's Work,’ made with agency BPD, won bronze for Purpose-led Campaign of the Year among advocacy groups.

Sanofi’s ‘A Trusted Circle,’ made with Republica Havas Health, won bronze for Purpose-led Campaign of the Year among suppliers, vendors and pharmaceutical companies.

The new design seen as safe but effective, although the new corporate tagline has some cringing

A live-action snow-globe spot anchors Coke’s holiday campaign, alongside another new AI take on “Holidays Are Coming.”

How slime videos and marble racing are carrying the NBA’s message to more feeds.

CMO Zech Francis keeps a startup mindset—and the BeatBox team aligned amid rapid sales growth.

Olipop enlists SpongeBob and his villainous foe to take a shot at rival Poppi.

Shorey built KDP’s in-house creator team and turned Keurig into one of TikTok’s fastest-growing food and beverage brands.

6 ways sports marketing is changing, from athletes as media companies to the rise of unfiltered content