glossy.co
Even in today’s unpredictable retail environment, it’s a safe bet that 42-year-old jewelry brand Pandora will have a successful fourth quarter. With charms as a company signature, the trend cycle is working in its favor. Plus, as of 2022, it’s behind a growing lab-grown diamond jewelry business, as people are pinching pennies and the stigma around the lab-grown option has all but faded. In diversifying its offerings, now catering to more customer demographics, it’s landed on “it” items at different ends of the pricing spectrum. And, at the same time, it’s been on a growth trajectory that’s expected to stick.
29 days ago