Ian Zelaya

A week of scandal saw the departure of staff, Ozy’s chairman and brand partners.

Experiential agency BMF helps the brand celebrate the third year of its highly anticipated runway show.

The online experience for 1.3 billion people with disabilities remains woefully limited at best.

Industry leaders like The Trade Desk gitty up to bring transparency, efficiency and accountability to the ecosystem.

The beer brand is back to in-person events with the help of the music startup.

The activation was run to promote A Classic Horror Story as part of the Summer of Horror.

Companies should look beyond the rainbow and stop focusing solely on sexuality and gender during Pride Month.

Vice Media Group’s research found that many consumers see trying new things post-pandemic as key for mental health.

“Spend like a big brand, but convert like a startup.”

Dating app aims to celebrate all types of relationships and boost LGBTQ+ and BIPOC artists.

Corona, Volvo, Tums and more celebrate the 2021 championships with adjacent campaigns.

GameDay’s OOH mobile retargeting strategy in Tampa is driving online conversions.

The challenges of creating content and activations for a digital audience.

Bizzabo’s new study forecasts the biggest obstacles for event marketers.

The media platform for Black women has found success with virtual experiences such as hair care-focused Wash Day.

Lower attendance means Tampa Bay’s Big Game could look different.

Visitors can explore digital galleries and play games that unlock AR versions of artwork.

“These trends represent creators’ responses to social change.”

But industry execs are taking a wait-and-see approach amid uncertainty on Covid-19 vaccine schedule..

New Year’s Day campaign include recovery kits via Postmates, an AI device and custom Venmo stickers.