Ian Hart

Why are lifestyle brands emerging from the field and the bench?

An Exploration of how Formula 1 has transformed from a niche motorsport into a global entertainment powerhouse.

Upper Deck is leading the charge with partnerships, innovative platforms and a commitment to capturing the passion of collectors.

Sally Carnota, senior director of licensed consumer products U.K. and Iberia, shares how Hasbro is transforming its U.K. licensing strategy.

Winners Alliance is transforming the sports licensing landscape by uniting fragmented athlete rights into powerful collectives.

The British Museum’s licensing program is redefining how heritage connects with global audiences and emerging markets.

Cathy Snow and Sophie Davatwal share how the RHS is expanding its licensing program with sustainable products and global collaborations.

Over 60 delegates from across the U.K. retail community attended the final event within the Retail Mentoring Programme ahead of Brand Licensing Europe.

Sissel Henno and share how Paddington’s 70th anniversary will redefine celebrations with immersive experiences, partnerships and a refreshed identity.

Rob Corney, explores how Bulldog Licensing is leveraging heritage brands to tap into consumer trends.