Gemma Williams

China’s expanding scrutiny of celebrity culture has serious implications for luxury groups’ marketing efforts in the mainland. In recent years, high-end houses have become heavily dependent on homegrown idols to promote their collections and connect with local consumers. Stans in China are often willing to buy anything to ensure the commercial success of their favorite celebrity and the fan economy is one of the most active in the world. However, Beijing has not been slow to issue fines or blac…

Following Chanel’s disastrous attempt last year, here’s what luxury brands need to know about the advent calendar space in China.

The most profitable tech company in China is not a homegrown giant like Alibaba — it’s America’s Apple. Jing Daily explores its mainland success story.

What happened A luxury skincare brand launched by LVMH as recently as 2016 has already closed all its offline stores in the China market. The tea and guochao-inspired beauty label was born following an encounter between Laurent Boillot, the then chairman of Guerlain, and environmentalists Josef Margraf and his wife Li Ming Guo. According to the luxury conglomerate group, Cha Ling “Esprit du Thé” is the first cosmetics name to integrate the anti-oxidant, anti-aging, and anti-pollution propertie…

LVMH’s Chinese tea beauty brand Cha Ling has shuttered its physical doors and official WeChat store as part of its new business strategy.

Chinese consumers want to look stylish this winter. Here’s why Grenoble Fall 22 collection makes Moncler the world’s leading name for luxury outerwear.

The British Fashion Council announced the winners of the Fashion Awards 2022 in a lavish ceremony at London’s Royal Albert Hall.

Mytheresa’s new China Designer Program will see collections from Xu Zhi, Jacques Wei, Susan Fang and Didu drop next April.

The evolution of Web3 has seen a new vocation emerge: the digital designer. Read on to learn about the Chinese talents shaping this dynamic sector worldwide.

Another increase in luxury prices? Hardly surprising. But with some tags having gone up by 80 percent in three years, brands might need to tread carefully.