Garett Sloane

American Eagle puts a third of its Facebook and Instagram budget toward automated ads as Meta adds new features.

Adobe’s new suite of AI tools for brands includes a “concierge” builder to personalize digital assistance.

As flaws in programmatic advertising become more pronounced, agencies turn to supply-side platforms for more direct partnerships.

New finding shows that 67% of those targeted as parents didn’t have children.

Code and Theory is using tech and creativity to help brands including Amazon Ads and Volvo Trucks.

OpenAI’s Super Bowl ad and other AI marketing activations tracked by Ad Age.

Digg makes a surprise comeback, Dubai’s viral TikTok chocolate sparks global buzz and brands like Rivian, FX and Paramount+ go big at SXSW 2025.

Hill’s Pet Nutrition works through LiveRamp to understand its media strategy, while Adobe signed Warner Bros. Discovery to its data platform.

Lenovo, Sargento and more advertisers customize algorithms through a growing roster of ad tech startups such as Chalice AI.

Elon Musk’s platform turns its AI assistant Grok into an advertising machine