Faye Brookman

An analysis of Revlon’s downward spiral and the factors that led to its Chapter 11 bankruptcy filing in late June. And there were many.

Heyday Fueling Expansion with Franchising Pivot  BeautyMatter

Kiss owns a 90 percent share of the artificial nail market. It is launching products to help the mass market compete with salons and is targeting bigger business in eyelashes.

CVS revealed the images from brands partnering with its Beauty Mark initiative along with an expert panel talking about the importance of positive beauty imagery.

Move over Rogaine, there is a new hair-growth system on the market and it aims to become a $100 million brand.

The hair color business is in need of a jolt. Clairol just launched a new cleaner and greener formula to perk up sales.

The hair color business is in need of a jolt. Clairol just launched a new cleaner and greener formula to perk up sales.

The expansion of the Butter franchise is expected to propel Markwins’ overall company sales past $1 billion in the near future.

The bath category is competitive, but two teenage sisters have cracked the code and sell their bath fizzles to some of the biggest chains in mass retailing.

Mented Cosmetics, Briogeo and Urban Skin Rx founders discuss how they meet the needs of diverse consumers.

Daniel Langer said the biggest misconception is that brands need to create cheaper, stripped-down entry-level products to entice younger consumers.

Perfect365 surveyed Millennials and Gen Z users to find out which brands get high marks for inclusive marketing. The results can help brands and retailers tap the growing men’s market.

Amber Fillerup Clark is among a growing group of influencers moving from content to product creator.

The area, which will offer everything from express services to brand boutiques, will be tested and rolled out to more stores in 2019.