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Elena Dimama

Elena Dimama

Editorial Content Manager/Features Writer at Scottish Local Retailer

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Location
United Kingdom
Languages
  • English
Covering topics
  • Features/Lifestyle
  • Commerce

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Recent Articles

slrmag.co.uk

Puff on

The vaping category is still crucial for independent retail despite anxieties over potential legislative changes. By Elena Dimama An array of flavours, varieties and brands makes the vaping category a crucial one for independent retailers, despite regulatory roadblocks. Smoking alternatives make up 12.4% of the total nicotine category, with e-cigarettes, heated tobacco and oral nicotine…
slrmag.co.uk

Energised up

The stimulation segment is still big within the soft drinks category, so making the most of it in the busy festive period could be key to driving sales.
slrmag.co.uk

A most joyful occasion

Shoppers can be reluctant to forgo alcohol over the festive season, so offering a wide range of tipples can help you end the year on a high.
slrmag.co.uk

A good smoke

Cigars are still a favourite in the festive season and brands are pulling out all stops to offer a variety of flavours. By Elena Dimama Cigars continue to play an important role in the tobacco category, despite not matching the sales volumes of cigarettes or roll-your-own tobacco (RYO). According to IRI, the cigar category in…
slrmag.co.uk

Snack away

The snacking category still remains strong with PMPs driving growth for the convenience sector.
slrmag.co.uk

Charge up!

Continuous investment helps forecourts continue to drive margins in spite of the cost-of-living crisis and a less-than-favourable economic backdrop. By Elena Dimama Forecourt retailers have been resilient in their commitment to invest in the sector, continuing to put money into their businesses despite rising costs and a looming financial crisis. According to the 2022 Forecourt…
slrmag.co.uk

Stronger and bolder

Energy drinks are enjoying a sales boom in Scotland just now, and there are plenty of products and pack formats to help retailers get their range right.
slrmag.co.uk

Fizz up

Despite cash-strapped customers cutting back on a range of non-essential products, the soft drink category continues to provide growth for retailers. by Elena Dimama Soft drinks are one of the biggest footfall-driving categories and have continued to perform well in the post-pandemic recovery period. According to Nielsen, the category was up 9.5% in value in…
slrmag.co.uk

Have it and eat it

Helping you make more of your business
slrmag.co.uk

Power up!

Growth, innovation and opportunity are driving the sports & energy category. by Elena Dimama Energy drinks have become crucial for the convenience sector, especially in an age of increased health and wellbeing awareness. According to Nielsen, the category is worth £80m in the convenience market, and the growth shown over the past year does not…
slrmag.co.uk

All that and a bag of crisps

The savoury snack category is booming, providing retailers with a big sales and profit-driving opportunity. By Elena Dimama Crisps and snacks have continued to be a critical sales driver for retailers, with the category being the second-biggest segment making up 44% of snacking occasions over the last five years. Trips to convenience stores for savoury…
slrmag.co.uk

Not just any smoke

The cigar segment still generates sales for independent retailers, despite tobacco’s general woes. By Elena Dimama “Cigars are an important part of the tobacco category because they drive footfall in-store and particularly as a driver of profit in tills.” This is the resounding sentiment of Alastair Williams, Country Director at Scandinavian Tobacco Group UK (STG),…
slrmag.co.uk

Sweet treat

Confectionery stands strong against the backdrop of tighter household budgets, as brands aim to offer value in the category.