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Elektra Kotsoni

Elektra Kotsoni

Deputy Director at Vogue Business

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Email address
e*****@*******.comGet email address
Influence score
42
Location
United Kingdom
Languages
  • English
Covering topics
  • Apparel

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Recent Articles

voguebusiness.com

‘Nobody wants to shop’: CEO Silvio Campara on making Golden Goose stand out in a slow market

The Italian footwear company just announced 12 per cent growth in the first nine months of 2024. Here, the group’s CEO explains the vision behind its success.
voguebusiness.com

‘Made in Corridonia’: How Santoni grew from shoe manufacturer to lu...

President and chairman Giuseppe Santoni takes us on a tour of his factory in central Italy and shares how he turned a family business into an internationally recognised name.
voguebusiness.com

Style vs craft: Turning AI designs into IRL clothes

Lulu Li’s collaboration with Moncler saw the Chinese artist turn one of her AI collections into ready-to-wear for the first time. Here she discusses the experience.
voguebusiness.com

‘The Genius for Asia’: Moncler soars in Shanghai

Ten guest designers, 8,000 attendees and 57 million viewers: Moncler’s City of Genius marked the brand’s most ambitious event yet.
voguebusiness.com

Introducing the Vogue Business 100 Innovators: Class of 2024

The annual Vogue Business 100 Innovators list returns with a renewed focus on championing the people trying to change the fashion and beauty industries from the inside.
voguebusiness.com

What would fashion look like if women were in charge?

This article is part of our new editorial package, where we seek to answer the question: what would fashion look like if more women were in charge? Click here to read more. Sitting through show after show during the most recent women’s season in Paris, one question kept coming to mind: why are there so few women at the top of an industry largely marketed to women? The collections, mostly designed by men, were beautiful — sheer, sexy, short, booby — but it’s hard to imagine oneself wearing very m…
voguebusiness.com

Is digital fashion still in fashion?

Sign up to receive the Vogue Business newsletter for the latest luxury news and insights on digital fashion, plus exclusive membership discounts. A few years before the pandemic, the future of fashion began to feel very close. There was Lil Miquela (rings a bell right?), a CGI influencer created in 2016 as an Instagram account that grew to over a million followers in under two years. In 2018, Scandinavian retailer Carlings released a digital clothing collection in partnership with Virtue Worldwi…
voguebusiness.com

How Dior uses Cruise to discover new supply opportunities

Jun 4, 2024 ... It's the part of my work that I prefer because it means opening your mind to new techniques,” says Dior creative director Maria Grazia ...
voguebusiness.com

Welcome to the future of shopping

Fifteen years ago, the future of shopping was the same as the future of everything else: online. Asos, Rent the Runway, Glossier — Net-a-Porter, Farfetch and Matches for those who could afford it — changed the way we consumed fashion and beauty. What an incredible experience it was to witness the internet’s gold rush era; a time of free shipping, unlimited returns and influencer recommendations. The opportunities were endless, the VC dollars were flowing and the legislation was sparse — essentia…
voguebusiness.com

How to set up your own Paris showroom

Sign up to receive the Vogue Business newsletter for the latest luxury news and insights, plus exclusive membership discounts. Airbnbs and architecture firms were some of the hottest locations in Paris this season, as many London-based designers set up their own showrooms. Between agency showroom fees reaching new highs, ever-changing consumer behaviours and the shutdown of the British Fashion Council’s (BFC) London showrooms in January 2023, younger brands have been busy coming up with ways to…
voguebusiness.com

How London Fashion Week began: An oral history

To receive the Vogue Business newsletter, sign up here. What were you doing 40 years ago? The characters in this article were busy putting together London Fashion Week, which this year celebrates its 40th anniversary. Wanting to take part in the celebrations but, more importantly, look for the lessons we could take from the story of such a historic event, we spoke to some of the designers, PRs, show producers, buyers and journalists that made up the London fashion scene in the mid-1980s. Everyon…