Elektra Kotsoni

Sign up to receive the Vogue Business newsletter for the latest luxury news and insights on digital fashion, plus exclusive membership discounts. A few years before the pandemic, the future of fashion began to feel very close. There was Lil Miquela (rings a bell right?), a CGI influencer created in 2016 as an Instagram account that grew to over a million followers in under two years. In 2018, Scandinavian retailer Carlings released a digital clothing collection in partnership with Virtue Worldwi…

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