Ed Dixon

Saudi-backed circuit’s appointment of former HBSE chief executive Scott O'Neil could come as soon as next week.

Alan Gilpin also says global governing body will remain “cautious” around possible investment from Qatar into Nations Championship.

Once modest agreements with local manufacturers, kit supplier partnerships are now critical to a soccer club’s global brand strategy.

National Women's Soccer League commissioner Jessica Berman says she will announce the decision in the “coming weeks”.

Fifa Rivals, which is slated to release in summer 2025, will focus on arcade gameplay and utilise the Mythos blockchain.

OTT platform’s head of digital data and analytics believes AI can enable content creators to make better decisions, rather than replace them.

TMRW Sports team golf competition is set to start on 7th January 2025 and the league is already eyeing expansion.

Makeup brand NYX takes over from Birdies in a multi-year partnership with the NWSL franchise Angel City FC.

The national governing body says the donation from Michele Kang will “transform” women's and girls' soccer in the country.

Seb Coe also promises he will introduce “clear-cut” policy to protect female sport if elected president of IOC.

JAAA reportedly opts to stick with long-term partner, but renewal could raise concerns about competitive fairness.

For ATPI, understanding and adapting to the unique needs of sports organisations is contributing to their success on the field.

EFL chair Rick Parry says concerns that English soccer top flight’s competitiveness may be affected are “nonsense”.

Dublin’s Aviva Stadium and Croke Park both options as NFL Roger Goodell teases next season’s overseas slate.

Spanish soccer titans stick Barcelona stick with US sportswear brand Nike after signing 14-year extension until 2038.

Streaming giant Netflix is looking for sports leagues “that can go global”, says TKO president Mark Shapiro.

Holding company of MLB franchise gets baseball revenue bump thanks to sponsorship increases and more home games.

The rules around related party deals in the Premier League are set to be looser if the amendments are voted in this month.

The IOA submits letter of intent to IOC Future Host Commission amid ongoing internal conflict at the organisation.

Sovereign wealth fund set to acquire 54 per cent of Saudi media giant as it pivots to domestic investments.