Though usually nonpolitical, the content creators are appealing to their followers on TikTok, Instagram and YouTube to help turn out key groups for Democrats.
On the campaign trail, Hope Walz, 23, has helped humanize her father, as generations of candidate family members before her have done. She has also provided her father a direct connection to young voters.
Minnesota Gov. Tim Walz’s recent appearances have been aimed at appealing to male voters, as polls suggest that Trump is winning men by an average of 10 points.
The pop culture and political crossover is inescapable, whether at Harris campaign rallies or at the first stop of Charli XCX’s Sweat Tour in battleground Michigan
In his keynote speech, Walz plans to highlight his experience growing up in a small town, serving in the National Guard, and working as a teacher and coach.
The vice president, visiting Wisconsin as her first major campaign event, has solidified her path to the Democratic nomination with a bevy of endorsements.
Delegates and other participants repeatedly described a sense of mission and wanting to show solidarity with Donald Trump during interviews about the Republican National Convention.
The Republican National Convention will have more than 70 influencers credentialed to help the party make inroads with younger voters, who historically tend to vote for Democrats.