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Brian Bonilla

Brian Bonilla

Agency Reporter at Ad Age

Contact this person
Email address
b*****@*******.comGet email address
Influence score
39
Phone
(XXX) XXX-XXXX Get mobile number
Location
United States
Languages
  • English
Covering topics
  • Advertising
  • Health & Medicine

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Recent Articles

adage.com

Why a shopper marketing specialist is shifting to a brand commerce model—and how it’s been effective

Blue Chip built its reputation as a shopper marketing agency with a client list that includes Procter & Gamble, Bausch & Lomb and Gallo Winery.
25 days ago
adage.com

DDB Global CEO Alex Lubar joins Jonny Bauer’s Fundamentalco

Alex Lubar had been with DDB for over three years.
about 1 month ago
adage.com

Havas responds to deal reports, denying talks with WPP

Havas Chairman and CEO Yannick Bolloré responds to recent reports that Havas could be looking into a potential deal with WPP.
about 1 month ago
adage.com

A Havas–WPP deal could be in the works

A combination or partnership between WPP and Havas is being considered, Ad Age has learned.
about 1 month ago
adage.com

Arthur Sadoun calls out Omnicom for how it reports revenue, chargin...

If Omnicom doesn't change, Sadoun says Publicis Groupe will start reporting gross revenue too, to enable accurate performance comparisons.
about 1 month ago
adage.com

Cindy Rose reveals WPP turnaround plan—simplify the business, rebui...

WPP now expects a steeper drop in 2025 revenue than it previously anticipated.
about 2 months ago
adage.com

Publicis hires an Epsilon CEO as data becomes core to its growth st...

The role had been vacant since 2021.
about 2 months ago
adage.com

This AI platform helps you work with famous ad creatives—or at leas...

Ad Legends lets brands and agencies “hire” the digital personas of famous advertising creatives to help generate ideas.
2 months ago
adage.com

Ogilvy names new North America chief creative officer as Rafael Riz...

Guillermo Vega, Ogilvy’s global creative network lead on The Coca-Cola Company account, is being named the agency’s U.S. CCO.
2 months ago
adage.com

Sam Shepherd is making some of the best work of his career at Uncommon

Uncommon New York Chief Creative Officer Sam Shepherd is a 2025 Ad Age 40 Under 40 honoree.
2 months ago
adage.com

Kirkland Lynch mixes tech, creativity and social impact to grow Bar...

Barking Owl CEO Kirkland Lynch is an Ad Age 2025 40 Under 40 honoree.
2 months ago
adage.com

Reprint-AA25106BarkingOwl

2025 AA 40 under 40 Kirkland Lynch
2 months ago
adage.com

Why an iconic Harlem museum hired this Detroit agency for its reope...

Why an iconic Harlem museum hired this Detroit agency for its reopening
2 months ago
adage.com

Edgewell hires BBH USA as creative agency of record to ignite growt...

Edgewell hires BBH USA as creative agency of record to ignite growth with brand ‘origin stories’
2 months ago
adage.com

Arthur Sadoun on how AI is helping Publicis win accounts without pi...

Fifty percent of the reviews Publicis Groupe won in the past six months were secured without a pitch.
2 months ago
adage.com

VML lays off staff in North America, citing shift in client needs

The WPP agency has trimmed regional staff by less than 1%.
2 months ago
adage.com

WPP Media North America CEO Sharb Farjami is stepping down

Sharb Farjami is stepping down to pursue a position outside of the media agency industry, according to an internal memo.
2 months ago
adage.com

How The Onion’s agency draws in likely and unexpected clients and b...

The Onion's agency did work for the 2025 “The Naked Gun” movie.
2 months ago
adage.com

How one agency is redefining Middle America for marketers at a time...

New Heartland Group was founded in 2002, but its work has never been more relevant.
3 months ago
adage.com

Reprint-AA25110NewHeartlandGroup

How one agency is redefining Middle America
3 months ago
adage.com

SPCSHP names a new CEO—behind the move and what it means for the ag...

SPCSHP execs on bringing in ATTN’s Taryn Crouthers and how the agency is reinventing its offerings and workflow.
3 months ago