Barbara Thau

Embracing its 71-year-old roots, Marimekko is setting trends with millennials and Gen Z in the U.S. Here’s why the Marimekko CEO is banking on their ‘anti-fashion’ ethos to capture the hearts of next-gen U.S. consumers.

Everyday brands like Ulta Beauty and Bumble are integrating self-care into their businesses in the post-pandemic wellness economy to boost customer engagement through a focus on mental health.

Everyday brands like Ulta Beauty and Bumble are integrating self-care into their businesses in the post-pandemic wellness economy to boost customer engagement through a focus on mental health.

With its working-class roots, Stanley drinkware brand has become a ‘quiet luxury’ must-have for millennials. Experts share the actionable insights fellow SMBs can utilize.

Online market place Amazon seeks to provide solutions to three top small business paint points, including supply chain fixes and innovative product tools.

Meta VP Nikila Srinivasan shares how businesses large and small can use Facebook, Instagram, and WhatsApp messaging platforms to create significant growth opportunities.

How the search engine giant is weaving (free) content creation tools into its shopping ecosystem to level the playing field between big brands and SMBs.

CEO of digital marketplace GetYourGuide on wooing vacationing consumers — particularly millennials — with day tours and activities from thousands of SMBs worldwide.

Retailers are tapping livestream video, TikTok, and small businesses to drive holiday sales, just as old-fashioned brick-and-mortar stores make a comeback.

Noom’s Saeju Jeong shares the digital health platform’s ‘customer obsessed,’ test-fail-and-learn path to landing a scalable business model that’s disrupted the $450 billion U.S. wellness market.