It’s not just the salty sea air and an open-air boat rides. Famous men at the festival are leaning into what one stylist calls “the heartthrob fringe.”
The Saint Laurent global ambassador’s hairstylist tells GQ the inspiration behind his hair for the fall 2026 campaign—and how you can get the look, too.
“You think about what you're communicating to the world,” says Bailey, who spoke with GQ about his personal style, grooming preferences, and being the brand ambassador for Armani Beauty’s new fragrance.