Matt Southern

BBC study finds leading AI chatbots consistently distort news content, raising concerns about information accuracy and trust.

Google releases updated guidance on merging GA4 and Search Console data via Looker Studio to enhance SEO insights.

The U.S. Copyright Office addresses questions about AI-generated content and creative ownership in a new report.

A report finds organic traffic is declining, costs are rising, and user frustrations are growing, forcing marketers to prioritize retention.

DeepSeek-R1 is a free, open-source alternative to ChatGPT, featuring advanced reasoning capabilities that mimick human thinking.

DeepSeek, the Chinese AI chatbot topping App Store downloads, failed 83% of accuracy tests and often promotes government positions.

Google's AI overviews appear in 30% of searches and nearly three-quarters of problem-solving queries, according to a new study.

YouTube reveals how AI, viewer satisfaction, context, and multilingual tools are reshaping its recommendation system for 2025.

Google updates Search Quality Rater Guidelines, addressing AI content and new spam types.

LinkedIn’s latest marketing jobs report highlights industry growth, key skills, and strategies for career success.

Reddit leads in search visibility growth, according to a SISTRIX report, raising questions about Google's preferences for user-generated content (UGC).

Brands report anecdotal evidence that users are clicking links in ChatGPT and Google Gemini search results, driving traffic and sales.

Voice Search SEO: 9 Practical Tips For Businesses

World Economic Forum (WEF) report reveals the most in demand jobs and skills as industry roles rapidly evolve.

Will TikTok be banned? Supreme Court hears arguments from both sides, weighing national security risks against free speech.

Track Santa's live location this Christmas Eve with NORAD and Google from his start at the International Date Line in the Pacific Ocean and West

Google's yearly report of top trending searches reveals the most popular keywords and topics across different categories.

Google releases official documentation on managing faceted navigation, warning websites about SEO risks of poorly implemented filtering systems.

ChatGPT makes web search, voice features and maps free for all users, expanding access beyond Premium subscribers.

Google rolls out December 2024 core update, weeks after November update, capping off a year of notable algorithm changes.