Big cities are seen as the centre of everything, which creates an attitude that often devalues the work and skills of rural professionals. And sometimes even they subconsciously buy into this.
Across Australia, the top ten regions for socio-economic disadvantage are based in rural and regional areas. Local newspapers are especially important in such communities.
The crisis facing local journalism is playing out the world over. A new report charts what other countries are doing in response and what Australia can learn.