Ernie Smith

Hiring employees is an important step in DEI efforts. Here are some strategies to keep in mind when considering inclusion through the lens of recruiting.

Get your new members hooked on your organization with our expert tips on creating frequent touchpoints and understanding what’s not working.

Transferable skills can uncover talented employees who may not have the exact experience you’re looking for but have demonstrated the ability to grow.

In building its new certification program, AIGA leaned into the power of membership data to find what mattered most to its members.

Get the most out of in-person experiences by incorporating collaboration days and meeting feedback to fine-tune your face-to-face time with colleagues.

Online communities fuel the future of your association. Here’s how.

Many security leaders are having trouble selling the need for cybersecurity measures—complicating the clear obligation to protect their organizations, a new survey finds.

Thanks to the shift to hybrid work, associations may have more office space than they know what to do with—and that might lead to some discussions about how to use it effectively.

A survey from the Global Business Travel Association finds that optimism reigns supreme within the travel industry going into 2023.

Properly representing your organization, avoiding controversy, and staying out of legal trouble are all good reasons to review social media guidelines (ASAP).

Doing your research, embracing SEO, and avoiding assumptions can make a big difference in creating top-notch content.

Your association’s usual strategies for reaching its audience might not work so well right now. Performance marketing can help you sharpen your aim.

Community managers face a tough job with misinformation. What is the right mix of fact-checking, moderating, and guidelines that reflect journalistic integrity?

Look for these capabilities before embarking on a digital transformation journey.

As resourcing and inflation challenges add up to increased IT costs, it’s important to ensure you’re not wasting money in the cloud. Here’s how to prevent it.

After being under the wing of MIT and other research bodies globally, the World Wide Web Consortium plans to become a 501(c)(3) nonprofit in early 2023.

Creating a show-and-tell culture around ideas can be a huge boon to inspiration at an organizational level. Part 2 of our Build a Creative Pipeline series.

Setting aside a communal area for creative thought—whether physical, digital, or mental—can help your organization find comfort with sharing new ideas.

Lane Becker provides insight on how Wikipedia uncovered revenue-generating opportunity within its existing infrastructure to build a commercial product.

Whether the goal is wider aisles or better accessibility to the expo hall, now is a good time to rethink your event floor plan so it works better for everyone.