{"id":6744,"date":"2021-07-19T08:54:00","date_gmt":"2021-07-19T08:54:00","guid":{"rendered":"https:\/\/prowly.com\/magazine\/?p=6744"},"modified":"2024-07-26T14:04:16","modified_gmt":"2024-07-26T14:04:16","slug":"making-inbound-pr-happen-webinar-by-iliyana-stareva-from-hubspot","status":"publish","type":"post","link":"https:\/\/prowly.com\/magazine\/making-inbound-pr-happen-webinar-by-iliyana-stareva-from-hubspot\/","title":{"rendered":"Making Inbound PR Happen \u2013 Webinar by Iliyana Stareva From HubSpot"},"content":{"rendered":"<p>Is traditional PR doomed to extinction? What is inbound PR and how can it help your message reach the media and direct audiences? How to create a pressroom that drives leads? You\u2019ll be able to find out the answers to these and many other questions\u00a0<strong>during a direct online session with Iliyana Stareva, Global Partner Manager at HubSpot<\/strong>, blogger and author of a recently published book about inbound PR.<\/p>\n<p>When we think about the PR industry here at Prowly, we often recall the following quote that Iliyana also likes to mention during her presentations: \u201cPR should reinvent itself; we are still rooted in conventional ways of thinking. If we don\u2019t do it, we will die out like dinosaurs.\u201d [Iwona Sarachman, 2016]<\/p>\n<p>If you don\u2019t want to stay behind, subscribe our <a href=\"https:\/\/prowly.com\/magazine\/best-pr-newsletters\/\">newsletter<\/a> &amp; watch the webinar hosted by a PR expert and blogger Iliyana Stareva who talks about Inbound PR, Inbound marketing and agency business \u2014 an effort that brought the Inbound PR book to life, available for purchase on <a href=\"https:\/\/www.amazon.com\/Inbound-PR-Agencys-Transforming-Business\/dp\/1119462215\">Amazon<\/a>, Barnes &amp; Nobles, and more.<\/p>\n<h2 id=\"im-in\">I\u2019m In!:<\/h2>\n<div class=\"pr-form-Iliyana-webinar\"><\/div>\n<p><!-- [if lte IE 8]>\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/v2-legacy.js\"><\/script>\n<![endif]--><br \/>\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/v2.js\"><\/script><br \/>\n<script><br \/>\n  hbspt.forms.create({<br \/>\n\tportalId: \"598353\",<br \/>\n\tformId: \"5d41556a-a75c-41a1-8bf8-a63a8587b7ee\",<br \/>\n\tcss: \"\",<br \/>\ntarget: '.pr-form-Iliyana-webinar'<br \/>\n});<br \/>\n<\/script><br \/>\n<iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/CP3dhjeGiNA\" width=\"700\" height=\"500\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br \/>\n<strong>What you\u2019ll learn at our Inbound PR webinar:<\/strong><\/p>\n<ul>\n<li>what\u00a0Inbound\u00a0PR\u00a0is and why you need it<\/li>\n<li>how you can implement\u00a0Inbound\u00a0PR\u00a0in 8 simple steps<\/li>\n<li>how to develop your media personas<\/li>\n<li>how to define your media personas journey<\/li>\n<li>how to create a pressroom for your business that will drive leads<\/li>\n<\/ul>\n<h2 id=\"about-iliyana-stareva\">About Iliyana Stareva:<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5652 aligncenter\" src=\"http:\/\/prowly.com\/magazine\/wp-content\/uploads\/2018\/03\/kolko_0000_Iliyana-Stareva-new-1.png\" alt=\"Iliyana Stareva\" width=\"150\" height=\"150\" \/><\/p>\n<p>Iliyana lives and breathes inbound marketing for agencies. Before joining HubSpot, she spent three years in PR and digital consultancies in Germany and in the UK, working for some of the largest FMCG brands in the world and developing deep expertise in social media marketing and influencer relations. She runs a <a href=\"https:\/\/www.iliyanastareva.com\/\">blog<\/a> that you have to follow if you want to do PR that really matters.<\/p>\n<h2 id=\"title\" class=\"a-size-large a-spacing-none\"><span id=\"productTitle\" class=\"a-size-large\">Inbound PR: The PR Agency's Manual to Transforming Your Business With Inbound<\/span><\/h2>\n<p><a href=\"https:\/\/inboundpr.prowly.com\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5484 size-full\" src=\"https:\/\/prowly.com\/magazine\/app\/uploads\/2017\/11\/Inbound-PR.jpg\" alt=\"Inbound PR - book by Iliyana Stareva\" width=\"323\" height=\"500\" \/><\/a><\/p>\n<p><strong>*** Our webinar took place on July 30th 2018<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is inbound PR and how can it help your message reach the media and direct audiences? How to create a pressroom that drives leads? You\u2019ll be able to find out the answers to these and many other questions on July 30th during a direct online session with Iliyana Stareva, Global Partner Manager at HubSpot, blogger and author or a recently published book about inbound PR.<\/p>\n","protected":false},"author":229,"featured_media":6746,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[348],"tags":[],"class_list":["post-6744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews-and-webinars"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Making Inbound PR Happen \u2013 Webinar by Iliyana Stareva From Hubspot<\/title>\n<meta name=\"description\" content=\"Find out what is inbound PR during a direct online session with Iliyana Stareva, Global Partner Manager at HubSpot.\" 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